HeleCloud, an AWS Premier Consulting Partner based in the UK, Bulgaria and the Netherlands, has announced the launch of Cloud Transformation Advisory Services, specifically for retailers looking to migrate and benefit from Public Cloud. The company provides strategic technology consultancy, engineering, and 24/7 cloud-based managed services.

The Retail Architecture Review service has been designed to help retail organisations accelerate the adoption of new cloud technologies to improve time to market, costs, and address the needs of their customers in the times of recovery from the global pandemic. The Advisory Services will consist of a conversation with one of HeleCloud’s retail consultants and will focus on understanding the retailer’s specific business challenges, before discussing the specific tools that the cloud can provide to address their individual needs, the company said in a press release.

Through the Advisory Services, retailers will be able to explore how the cloud can help them across a range of areas. Customer experience trumps both price and product when it comes to consumers choosing which retailer to buy from. By leveraging the cloud, retailers can implement new technologies that enable a seamless customer experience. Understanding customer needs and requirements is essential for retailers looking to enhance their customer experience. Migrating to the cloud and centralising customer data into data lakes is the first strategic step in this process, HeleCloud said.

The retail industry is one of the most commonly targeted by cybercriminals, and the rise in online retail has only increased the number of attacks. Security, therefore, needs to be at the forefront of
retailers’ minds as they look to digitally transform.

“The pandemic hit the retail sector harder than most and has accelerated the growth of online retail. It is expected that the share of retail sales carried out online will reach 31 per cent in 2021. To remain competitive in this new online world, retailers must adapt and digitally transform so they can engage with consumers via the most up-to-date digital channels. Migrating to the Cloud should be the first step on this journey,” Felix Shalom, retail account manager at HeleCloud said in a statement.

“Retail organisations are already starting to make significant investments in the Cloud; with everything that has happened in the past year, brands can’t afford to get left behind. It is expected that retail investment in the cloud will grow from $11 billion in 2018 to $48 billion in 2025. We, therefore, want to help retailers realise the full potential of the Cloud, from enablement to modernisation and security,” Shalom said.

Fibre2Fashion News Desk (GK)

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