Maximize your media exposure with our single PR package
Japan's Pertex launches new fabric lab online platform
29 May 21 2 min read
Pertex has launched the Pertex Fabric Lab, a brand-new online platform, designed to build even closer relationships and deeper collaboration with its trusted brand partners. The Pertex brand, based in Japan, has established itself as the leader in lightweight technical fabrics and is today partnered with the most prestigious brands in the outdoor industry.
The Fabric Lab’s extensive functionality includes a fully searchable fabric library, high-definition photography, complete fabric data, and material sustainability insights. Users are able to curate their own fabric selections, order swatches, and samples at the click of a button; and to submit R&D requests. Further functionality including 3D visualisation and fabric data will be added in forthcoming updates, the company said in a press release.
Complete Pertex branding and marketing tools, including hangtags and labelling, will be accessible through the Fabric Lab, and will serve as a hub for the latest news about the Pertex Brand. The Fabric Lab is the next evolution in the way designers and materials teams connect and interact with Pertex.
“The primary focus of the Pertex Fabric Lab is to provide our partners with instant access to the latest fabric innovations and developments. Our customised collections will allow us to provide fabric offerings tailored to the specific needs of individual partners, allowing faster and more efficient fabric selection,” Steve Laycock, Pertex brand director said.
Disclaimer - All News/Articles items are subject to copyright and no article either in full or part may be reproduced in any form without permission from Fibre2Fashion Pvt. Ltd.
The Fabric Lab’s extensive functionality includes a fully searchable fabric library, high-definition photography, complete fabric data, and material sustainability insights. Users are able to curate their own fabric selections, order swatches, and samples at the click of a button; and to submit R&D requests. Further functionality including 3D visualisation and fabric data will be added in forthcoming updates, the company said in a press release.
Complete Pertex branding and marketing tools, including hangtags and labelling, will be accessible through the Fabric Lab, and will serve as a hub for the latest news about the Pertex Brand. The Fabric Lab is the next evolution in the way designers and materials teams connect and interact with Pertex.
“The primary focus of the Pertex Fabric Lab is to provide our partners with instant access to the latest fabric innovations and developments. Our customised collections will allow us to provide fabric offerings tailored to the specific needs of individual partners, allowing faster and more efficient fabric selection,” Steve Laycock, Pertex brand director said.
Fibre2Fashion News Desk (GK)
Popular News
|
US' BASF introduces certified biomass balance chemicals |
|
USTR releases 4-year review of China tariffs, to take further action |
|
US DHS adds 26 more China-based textile firms to UFLPA entity list |
|
Kasturi Cotton program revives India’s historic cotton legacy |
|
3 RCEP members among top 10 markets for Cambodian garments |
|
US’ small business optimism index rises in April 2024: NFIB |