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Three Legs for the Indian Textile Industry to Run
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By
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Dr. Seshadri Ramkumar
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What is happening Around the World?
A month can make such a difference! Oscar night is finally over
and the India centric Slumdog Millionaire has won 8 Oscars, which is a feat that
has put really India in the center of Hollywood and in fact the world. When the
author wrote the February column, Slumdog Millionaire had 10 nominations and in
this intervening month this India centric film was talk of the world which
eventually culminated in the best film award. From the entertainment industry
point of view and general perception that surrounds such a fabulous
achievement, things look greener for India. However most of the times reality
trumps perception and imagination. From manufacturing point of view, for India to walk and run, a third leg is needed. As the saying goes, it is good to start with
a bitter pill and end with a sweeter one. However in the case of international
trade and manufacturing, the reality is such the Oscar nights are a distance
future. Although this might sound pessimistic, it is good to infuse reality
than glitz and imagination in to the minds of Indian entrepreneurs and policy
makers. Apart from the media glitz and the feel good story of Oscars, President
Obama's $787 billion stimulus package and his forthcoming State of the Union
address to the joint session of the congress is getting its due share attention
from the global press. Why is this so? Because, United States still has so much
influence on international trade and economy. The American Recovery and
Reinvestment Act-2009 has 787 billion US dollars of stimulus money to boost the
economy within 18 months. A majority of it is for spending towards rebuilding
bridges, schools, and providing broadband connectivity across the United States. This should have been music to the ears of international trading partners
with United States like India and China if all things were normal. However this
is not the case. This stimulus package has "Buy American Protectionist"
language albeit in a toned down fashion." Before the American Recovery and
Reinvestment Act was signed into, law the Democratic congress insisted on
protecting the United States jobs and manufacturing industry by including
restrictions on the use of goods and services towards recovery. However due to
international pressures, the United States government relaxed stricter
regulations on the "Buy American" provisions. In the final law, those
nations that have trade treaties such as NAFTA and other preferential trade
treaties will have access to bid on the projects that are supported by the
stimulus package. So countries such as Canada, Mexico and those in European
Union are the gainers. However, BRIC nations such as Brazil Russia, India and China are excluded from participating in the trade and development activities that are
supported by the stimulus bill. Although people may have difference of opinion on
protectionist policies and its impact on international trade, the reality is India has fallen on the wrong side of the equation and is a loser. This scenario will be a
blow for the export driven industries in India such as IT and textiles. More
importantly, an amendment in the final law insists that the uniforms and other cloth
materials which will be used by the United States' Transportation Security Agency
should be made in America and use products that are American. These trade
policies restrict the opportunities for India and other BRIC nations to export
and participate in the recovery related trade in the US. This situation is not
only pertaining to the United States of America. The prolonged recession in United Kingdom and France is forcing these governments to take steps to protect jobs of their
citizens by bringing in more regulations. United Kingdom recently witnessed
labor strike due to the employment of non-UK citizens in an oil refinery in Lincolnshire. The UK government has to come-up with some sought of undertaking to convince
the striking laborers to ensure their job safety, which shows the seriousness
of the situation that is embracing the world right now. What have these scenarios
got to do with the Indian textile industry? Post MFA era, the Indian textile
industry thrived due to its export which saw a reverse trajectory in 2007 and
2008. Even a small variation in the dollar-rupee exchange rate can create a havoc
in the textile industry. Such a situation was witnessed in 2007 when the world
was not in a recession. But since December 2007, United States is in official
recession which is leading to lower consumer spending and closing of retail
stores across the United States. JCPenney just announced that its 2008 4th
Quarter sales is nearly 10% lower than the one in the previous year. This
situation is not a welcoming one for Indian textile export sector. So it is
imperative for the Indian textile industry which is labor and infrastructure
intensive to look beyond the current and conventional opportunities. Economists
predict that the economy may start recovering only during the spring of 2011,
i.e., two years from now. So this period which will be a stressful one for the Indian
textile industry will provide new and untapped opportunities. One such opportunity
is in the diversification of the Indian textile industry to cater to its
domestic base in short term and explore export opportunities in the near long
term. This strategy will be particularly timely now as it helps the Indian
textile industry to plan ahead and start growing until the global economy starts
recovering as early as 2011.
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