Home / Knowledge / News / Apparel/Garments / AIN launches Chinese & English sites for global reach
AIN launches Chinese & English sites for global reach
17
May '16
Courtesy: AIN
Courtesy: AIN
Korean womenswear brand AIN has launched a Chinese (cn.a-in.kr) and an English (en.a-in.kr) website to enter the global market after receiving encouraging results through other global e-commerce sites.

The websites were launched through the renowned Korean digital platform Cafe 24, in a bid to position itself strongly in the worldwide market, centering on the Asian region including China, Hong Kong and Singapore.

“Our goal for this year is to achieve 15 billion Korean won in overall sales. We will fully engage in global marketing by reflecting the different cultures and customers’ needs, while making full use of our product power,” Park A-In, CEO of AIN said at the launch of the websites, adding AIN’s unique and modern designs as also  the overall perceptive image match the trends that customers around the world prefer, raising expectations for future developments.

Additionally, AIN regularly uses various social media channels for closer customer ties. It also provides a variety of benefits for customers through regular promotions and events. (MCJ)

Fibre2Fashion News Desk - India

Must ReadView All

Apparel/Garments | On 28th May 2017

Over 45% US retailers to use AI in next 3 years: Report

Over 45 per cent retailers in the US plan to utilise artificial...

Neelesh Hundekari speaking at the event. Courtesy: Subir Ghosh

Textiles | On 27th May 2017

Fabric of Change initiative announces €250000 scaling fund

The Fabric of Change initiative of Ashoka and the C&A Foundation is...

Apparel/Garments | On 28th May 2017

Naked Brand, Bendon sign agreement to reorganise

Naked Brand Group, a fashion and lifestyle brand, and Bendon Limited, ...

Interviews View All

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search