At the 32nd IAF World Fashion Convention to be held in Mumbai, Alvanon's regional director Simon Fernandes will address delegates on the topic of 'Importance of sizing for brand growth and development'. Among other areas, he will examine user friendly online tools that operate with software or algorithms to help consumers make educated sizing and fit choices.
“These user friendly online tools can ultimately reduce multiple sales of the same product and the overall cost of returns,” Fernandes said.At the 32nd IAF World Fashion Convention to be held in Mumbai, Alvanon's regional director Simon Fernandes will address delegates on the topic of 'Importance of sizing for brand growth and development'. Among other areas, he will examine user friendly online tools that operate with software or algorithms to help consumers make educated sizing and fit choice.#
Among other topics, Fernandes will also explore the processes of collecting data, analysing the data and showing how it can be used more productively, followed by a look at the technology employed for developing fit tools and grading patterns. (AR)
Fibre2Fashion News Desk – India
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