The vibrancy injected by cross-border e-commerce into China's export business is reflected in global industry giant Amazon's 2015 figures. The number of exporters reaching overseas markets via Amazon increased by 13 times last year, while Chinese exporters' turnover on Amazon more than doubled during the first three quarters of 2015.
Chinese consumers have already fully embraced cross-border e-commerce, the report said.
According to the latest study by international market consultancy Nielsen, about one-third of the country's cross-border online shoppers made up to five purchases last year. (SH)
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