Home / Knowledge / News / Apparel/Garments / Indian online shoppers to rise to 175 mn by 2020
Indian online shoppers to rise to 175 mn by 2020
01
Jun '16
India's online retail industry is on a roll. According to a study conducted by Google and A.T. Kearney, the industry is set grow at a robust pace by 2020 with the number of online shoppers rising three times to 175 million shoppers by then.

The study titled Digital Retail 2020, says that the top one-third of the customers or the 60 million of the 175 million shoppers in 2020 will be "high-value customers" and that segment will "drive two-thirds of the total spend. Women buyers will also double their share in the online spend to about 40 per cent in 2020."

“The e-tailing industry in India is at an inflection point and will touch 175 million online buyers by 2020. Having said that, the next three to four years will be critical for the Industry to get on the path of sustained profitability,” said Rajan Anandan, vice president and managing director, Google Southeast Asia and India.

Some factors including being able to choose their delivery time, picking up shipment without divulging personal details are things which are expected to increase spend across categories, the survey said.

According to the study, "one in four women respondents said they will start shopping online if e-tailers also have an offline presence," giving further credence to the omni-channel retail. The study surveyed more than 3,000 respondents.

The survey found that men typically purchase consumer electronics, lifestyle and books and media while women prefer lifestyle, consumer electronics and personal care products more.

On the supply side, the online sellers will have to grow by five times in order to cater to the expected surge in demand in the next four years, the study found. Recently introduced government rules that mandates marketplaces with foreign investments to cap sales originating from a single seller to 25 per cent will spur etailers to diversify their seller base. However, this must include education and awareness on the part of the seller about the benefits of going online and financing, the Google-AT Kearney report said.

"Back-end operations and delays in settlement of cash payments" are among the other points of contention which might discourage sellers from going online and which need to be addressed as soon as possible, it said. (SH)

Fibre2Fashion News Desk – India


Must ReadView All

India's garment exports up 24.93% in September 2017

Textiles | On 16th Oct 2017

India's garment exports up 24.93% in September 2017

The exports of readymade garments from India in September 2017 was...

Low GST rate on zari will generate jobs for women: SRTEPC

Textiles | On 16th Oct 2017

Low GST rate on zari will generate jobs for women: SRTEPC

There will be a rise in the employment for women with the slash in...

Consumers may suffer if no assurance to EU workers in UK

Apparel/Garments | On 16th Oct 2017

Consumers may suffer if no assurance to EU workers in UK

Consumers may suffer if the British Government does not quickly offer ...

Interviews View All

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
76.9%
No
13.8%
Skip
9.2%

Total Votes: 65

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
27.7%
Skip
10.8%

Total Votes: 65

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
84.6%
No
10.8%
Skip
4.6%

Total Votes: 65

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
73.8%
No
12.3%
Skip
13.8%

Total Votes: 65


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search