Oe joined the company six years ago and introduced an emphasis on using digital tools to create intricate high-fashion tweed suits that are now stocked at leading stores, including New York-based Jeffrey and Harvey Nichols in Hong Kong.
“We use about five yarns at a time to design original textiles... [which] other brands cannot copy,” Oe told AFP.The Japanese apparel industry is leaning on the country's formidable state-of-the-art technology to cut labour costs and secure its future.From ready#
The focus on technique and technology has already paid off, with
Japan's knitwear sector registering a 40 per cent increase in exports over a 10-year period beginning in 2006, a rare bright spot in an otherwise dismal picture for textile and apparel exports from the country. (SH)
Fibre2Fashion News Desk – India