Home / Knowledge / News / Apparel/Garments / Lacoste opens online store in India
Lacoste opens online store in India
Jun '16
French lifestyle brand Lacoste has opened its own online store in India selling the entire portfolio including apparel, accessories, footwear, leather goods and perfume.

Lacoste's CEO for Asia Pacific region Jean-Louis Delamarre said this digital flagship store in India is a cornerstone in the Indian business and the omni-channel strategy across the region, the Economic Times has reported.

India is the French brand's fifth market in the Asia Pacific region after South Korea, Japan, China and Australia.

The company plans to expand its reach to a wider consumer base in tier one and two cities where it is physically not present. For Lacoste, menswear is the bestseller for the brand with the iconic polo shirt accounting for 30 per cent of the total apparel sales in the country.

The brand currently has 48 stores in the country and one in Maldives, according to media reports.

"Philippines and Thailand will be the new additions on the e-commerce roadmap in the coming 12 months. Digital flagships will remain the backbone of online strategy," the Lacoste CEO said. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Union textiles minister Smriti Irani addressing at the Texprocil Annual Export Awards. Courtesy: PIB

Textiles | On 22nd Oct 2016

Govt to extend special package to home textiles segment

The Central government is likely to extend the recently approved Rs...

Reebok Liquid Speed Grey. Courtesy: Business Wire

Apparel/Garments | On 22nd Oct 2016

Reebok’s Liquid Factory brings sneaker creation to US

Reebok, a pioneer in the sporting goods industry, has brought sneaker ...

Courtesy: GHCL

Textiles | On 22nd Oct 2016

GHCL to invest Rs 67.25 crore in textile division

Chemicals and textiles firm GHCL will invest Rs 67.25 crore in its...

Interviews View All

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Abhimanyu Singh Rathore & Barbara Anna Kosiorek

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search