Home / Knowledge / News / Apparel/Garments / England tee off with new clothing partner Abacus
England tee off with new clothing partner Abacus
16
Jun '11
The England team were not only playing at their best when they teed up against Spain in the biennial International match at The Berkshire last month but they were also looking at their best.

Last September the English Golf Union announced that the Swedish golf-clothing brand Abacus would be providing on course clothing for its England players and management teams commencing in 2011 as part of a new four year agreement.

The England v. Spain match was the first event where the England team plus the managers and coaching support team were all wearing the specifically designed abacus shirts, sweaters and trousers. The collection, which highlights the traditional red and white colours of the St George's flag, includes two shirt and trouser designs plus sweaters, belts and overnight bags which the teams will use when training or representing their country.

Peter Mattsson, EGU Director of Coaching commented, “The new England team clothing, as well as being comfortable and functional, really does give our players a new look. The international match against Spain provided a worthy debut for the new range, particularly as England were victorious, and we are looking forward to working with abacus over the next four years.”

Abacus has been the official European Solheim Cup team apparel provider since 2007 and has also agreed a three year deal to become an Official Clothing Partner to the Challenge Tour, which acts as a spring board to the European Tour for many English players when they decide to become professional.

Peter Bannington, UK Sales Manager for abacus, who was there to see the England team prepare for their match against Spain added, “It's great to see English golfers continuing to have so much success both as a team and individuals. We really value our partnership with the EGU and look forward to celebrating more successes with them during the term of our agreement.”

The English Golf Union Limited (EGU) has served as the governing body of male amateur golf in England since it was founded in 1924. Based at the National Golf Centre in Woodhall Spa, Lincolnshire the EGU is one of the largest sports governing bodies in England looking after the interests of over 1,900 golf clubs and 680,000 club members. It is a non-profit organisation run for the benefit of the game and its players.

Abacus manufactures functional clothing where design is combined with quality and function. Abacus is available in twenty countries, with very strong market positions in Sweden, Denmark, Holland, Germany and Canada. The goal is to continue developing Abacus into an international lifestyle brand that reaches beyond the world of golf.

English Golf Union


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.1%
No
13.8%
Skip
18.1%

Total Votes: 94

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.8%
No
29.8%
Skip
7.4%

Total Votes: 94

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
9.6%
Skip
3.2%

Total Votes: 94

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.9%
No
8.5%
Skip
9.6%

Total Votes: 94


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search