Home / Knowledge / News / Apparel/Garments / adidas SLVR A/W campaign will be debut in August
adidas SLVR A/W campaign will be debut in August
Jun '11
adidas SLVR has redefined casual wear as smart, sleek, and effortlessly elegant, carving out a niche for innovative pieces that match the pace of 21st-century lives.

This season's campaign builds on the collection inspiration of space travel. It visualizes the brand's futuristic vision, which combines both technology and luxury, in a strong and dramatic campaign. The series of different layouts communicate the scope of the brand – effortless elegance to stylish function; tailored silhouettes to casual wear – by combining two opposing looks in one visual layout.

Photographed and filmed Willy Vanderperre and styled by Jay Massacret, the campaign will make its worldwide debut in August 2011 in international print and online fashion media and also includes a short mood film, all featuring models Anouck Lepère and Alexander Beck

Designed for life on the move, adidas SLVR continues its stride forward.

adidas SLVR

Must ReadView All

Union textiles minister Smriti Irani addressing at the Texprocil Annual Export Awards. Courtesy: PIB

Textiles | On 22nd Oct 2016

Govt to extend special package to home textiles segment

The Central government is likely to extend the recently approved Rs...

Reebok Liquid Speed Grey. Courtesy: Business Wire

Apparel/Garments | On 22nd Oct 2016

Reebok’s Liquid Factory brings sneaker creation to US

Reebok, a pioneer in the sporting goods industry, has brought sneaker ...

Courtesy: GHCL

Textiles | On 22nd Oct 2016

GHCL to invest Rs 67.25 crore in textile division

Chemicals and textiles firm GHCL will invest Rs 67.25 crore in its...

Interviews View All

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Jurgen Gauger

‘Buying crowdsourced or creative designs are much more appealing to the...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sonam & Paras Modi

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search