Home / Knowledge / News / Apparel/Garments / New denim brand set for high-profile debut at WWDMAGIC
New denim brand set for high-profile debut at WWDMAGIC
Jul '11
Obscene Jeans Corp announced that the company will showcase its luxurious new denim collection next month in the Young Contemporary section of WWDMAGIC, the world's largest fashion trade event.

MAGIC will take place from August 22 to 24 in Las Vegas.

WWDMAGIC's Young Contemporary group will offer Obscene Jeans a central location among more than 1,300 exhibiting brands at the fashion industry's premiere American showcase. Although OBJE's debut collection was approved for inclusion in WWDMAGIC White, the show's juried selection of top “better-to-bridge” brands in the dress, outerwear, accessories, sportswear, contemporary and European art-to-wear markets, company VP Rachel Stark-Cappelli concluded that Young Contemporary would provide a better aesthetic fit for Obscene Jeans.

“WWDMAGIC White will be showcasing some of the most elegant women's wear brands from around the world, and it was an honor to be selected for inclusion,” Stark-Cappelli said. “However, Obscene Jeans' new collection mixes a healthy dose of edginess in with the elegance, and the line is better suited to a younger, more daring demographic. For that reason, the show organizers agreed that the Young Contemporary section would be the perfect environment for our exhibition.”

WWDMAGIC's Young Contemporary collection remains the largest display of brands in the U.S., featuring hundreds of labels including Desigual, Free People, B.B. Dakota, Amour Vert, TFNC, Alexis, Costa Blanca and Hurley. The massive trade show will expose Obscene Jeans' debut designs to hundreds of buyers and retailers from around the globe.

“This event is going to be the perfect introduction for Obscene Jeans to the international fashion industry,” said OBJE President and CEO Robert Federowicz. “Our new collection is an amazing meld of luxurious fabrics and sensual washes with bold metal accents. It's designed to turn heads, and we can't wait to cause a stir next month at WWDMAGIC.”

Obscene Jeans Corp. creates exotic denim fashions and luxurious all-natural beauty products for the world's most glamorous women.

Obscene Jeans Corp (OBJE) is an OTCQB publicly traded luxury lifestyle and apparel company dedicated to developing forward-thinking fashion trends and lifestyle accessories.

Obscene Jeans Corp (OBJE)

Must ReadView All

Courtesy: UPM Raflatac

Apparel/Garments | On 17th Jan 2017

New residue free textile label adhesive from UPM Raflatac

Producer of self adhesive label materials UPM Raflatac, has...

Courtesy: Authentic Brands Group

Apparel/Garments | On 17th Jan 2017

Teen retailer Aéropostale reopens 500 stores in US

Teen apparel retailer Aéropostale has reopened 500 stores in the US,...

Courtesy: Centric Software

Information Technology | On 17th Jan 2017

Centric releases version 6.0 of PLM solution

Centric Software, the leading PLM solution for fashion, retail,...

Interviews View All

Smita Murarka

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Nuno Venda

‘There has been an increase in demand for water based inks, rather than...

Veronique Lee

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Rupa Sood and Sharan Apparao

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search