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Wills Lifestyle's A/W Collection
Sep '11
ITC's Wills Lifestyle announces the launch of their new collection for Autumn Winter season this year. Keeping their promise to bring the trendiest fashion statements; the brand presents a new set of collections keeping in mind the global fashion trends, which will redefine the silhouettes and cuts for the season in the fashion market.

The nationwide chain of fashion clothing and accessories complements every facet of lifestyle as it offers a complete fashion wardrobe comprising designer wear, classic work wear, relaxed casuals, evening wear and fashion accessories for both men and women.

Wills Lifestyle introduces a premium range of sports casuals for urban sophisticated men. It includes shirts, trousers, knits and cardigans featuring micro and macro structures, multi scale checks and inner linings detailed with chambrays and oxfords. The collection is an immaculate mix of old-school charm with contemporary aesthetics. As the name suggests, it epitomizes preppiness with classic pieces such as the sports jacket, cardigan, denim and khakis.

All the fashionistas can flaunt the new chic styles from Wills Lifestyle presenting an assortment of fine fabrics and designs. A complete range of fashion clothing for women highlighting country inspired prints, surface techniques and knits, bringing the rich folk alive in the best ways. It's an exquisite fusion of eastern influences with beautiful oriental patterns along with delicate laces and western silhouettes.

This season, Wills Lifestyle has come out with a fine quality range of tailor made fashion formals for those who are serious about being 'in vogue at work'. For men, the collection offers shirts and trousers crafted from superior fabrics in vibrant stripes and checks integrated with small contrast details and stitches, upping the fashion quotient. It is a truly exceptional collection for men. Women's collection presents a stylish range of day formals with pristine whites and pastel shades in a structured fitted look, making your corporate dressing more fashionable.

Straight from the runway to the stores these designs have graced India's most elaborate fashion extravaganza, Wills Lifestyle India Fashion Week. Exquisite collections by Sabyasachi and designer duo Abraham & Thakore will be added to the designer range available at Wills Lifestyle this season onwards. This exquisite collection will also feature ensembles from Tarun Tahiliani, JJ Valaya, Suneet Varma, Satya Paul, Ranna Gill, Rohit Bal, Rohit Gandhi and Rahul Khanna and Rajesh Pratap Singh.

ITC's Wills Lifestyle has been established as a vibrant fashion brand for the premium consumer. Wills Lifestyle offers a complete lifestyle wardrobe incorporating the latest fashion trends, comprising - Wills Classic work wear, Wills Sport relaxed wear, Wills Clublife evening wear, Wills Signature Designer wear, Essenza di Wills range of fine fragrances, bath & body care products along fashion accessories for both men and women.

A nationwide chain of exclusive specialty stores provides the Indian consumer a truly 'International Shopping Experience' through world-class ambience, customer facilitation and clearly differentiated product presentation. Currently there are 77 stores in 40 cities across the country, and the brand is making rapid strides in terms of expansion – doubling the number of stores over the next three years.

ITC's Wills Lifestyle

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