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Baci Lingerie inks deal with Avelli
24
Sep '11
Baci Lingerie, the leader in affordable luxury, announced it has officially terminated their exclusive distribution agreement with Avelli, Inc. for distribution in the USA for alleged breach of contract and unethical business practices.

Baci Lingerie is looking forward to moving beyond its relationship with Avelli, Inc. as the two companies have agreed to a Termination and Settlement Agreement which effectively terminated Avelli, Inc. exclusive distribution agreement and rights under Baci Lingerie for the USA.

Baci Lingerie will no longer supply or ship any products to the former partner and will transition operation in the USA to the largest distributor who has the logistical capabilities and infrastructure to deliver Baci Lingerie in the proper manner.

“We are extremely disappointed in the termination of our former partner in the USA but at the heart of every partnership there must lay a fundamental trust which was broken and damaged by Avelli, Inc. and we could no longer continue to do business with them, says Chief Operating Officer, Robert Rosen.

“We will continue our pursuit of providing affordable luxury and plan to grow with our new partner. We have learned a great deal in the past 12 months and plan to use that experience to ensure that customers and retailers receive a smooth transition and the service they deserve.”

We will debut and be taking orders for immediate shipment of our Black Label collection at the upcoming International Lingerie Show. Our new partner, who will be known as, Baci Lingerie Brand Owner USA, contact information is:

Baci Lingerie Brand Owner USA will also continue to sell our extremely popular White Label collection and eyelash collection, as well as introduce, Dreams by Baci Lingerie, our bedtime costume collection later this year. To ensure a smooth transition in the USA we will be working extremely close with our new partner to make sure all customers know how and where to order and that all requests are handled in a timely and professional manner.

Baci Lingerie


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