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Children Worldwide Fashion Group lands in the USA
07
Dec '11
CWF Group announces the launch of BOSS, Chloé and Little Marc Jacobs kids collections in USA in partnership with Jamari International Ltd Distribution kick-off starts on Fall/Winter 12 season.

Group CWF (Children Worldwide Fashion) continues its distribution network expansion, by investing United States. From Fall/Winter onwards 2012, BOSS and Little Marc Jacobs kids collections will be launched, while Chloé kids collection, already present on a few point of sales since 2009, will be deployed.

A partnership has been established between C.W.F. and the company Jamari International Limited, in order to distribute the brands all over US territory.

Jamari International Limited is a company specialized in import and distribution of European brands, in U.S., and has an exceptional know-how about canvassing of department store, independent stores and Internet network.Jamaris International Limited is renown as a premium and luxury brand key partner (Fendi, Baby Dior, Scotch and Soda, Versace Yong…).

Children Worldwide Fashion, European leader in top of the range and luxury children's fashion under license, designs, produces and distributes the children's collection of eight brands: BOSS, BURBERRY, Chloé, DKNY, ELLE, Little Marc Jacobs, Marithé+François Girbaud, et Timberland, and that, in 31 countries.

The goal of this partnership is to open, by 2012 Fall/Winter season, 60 doors in independent stores [like Spring Flowers, Estella or Scoop] and 35 in department stores like Barneys, Bloomingdale, Saks or Neiman Marcus etc.

This partnership strengthens the position of C.W.F. as a leader in luxury brands under license at the international level.

BOSS kids collection targets boys and girl from 0 to 16 years old. The collection comprises three lines which enhance children's wardrobes and meet their needs: Premium, Lifestyle and Sport High-Tech.

Chloé kids collection targets girls from 0 to 14 years old. A collection in which the French couture brand codes are strongly represented: romanticism, feminity and elegance.

Little Marc Jacobs targets boys and girls from 0 to 14 years old. A young, urban, culturally sophisticated American designer's collection for kids based on the 1st and 2nd lines of Marc Jacobs.

CWF Group


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