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Kingtex's patterns selected for The Peach Girl project
Dec '11
The organizer of Mode Shanghai announces that 4 patterns are selected for project is specially planned to celebrate the 80th anniversary of “The Peach Girl”; the most successful and representative film in Chinese cine-art, which was produced in Shanghai and simultaneously released in 1932 throughout all major cities in Asia: Shanghai, Taiwan, Hong Kong, etc. The organizer wish to spread 1930's Shanghai's rich stories over the world, via today's fashion creation.

Each of the patterns is based on the scenes of the original film and reinterpreted with a modern perspective; pop-art style. These selected patterns are made into fabrics by Korean fabric manufacturer 'Kingtex' which was appointed by the Mode Shanghai committee.

With these fine quality fabrics, the designer's group selected from Europe, Asia and China, create the fashion collections using their expertise, imagination, and talent in form of apparel, bag, shoes, etc.

After the completion of creation, the jury committee will evaluate each collection by their creativity and functionality.

The achievement will be announced and award the prize during the opening ceremony of Shanghai Fashion Culture Festival 2012(Mode Shanghai 2012 and of Shanghai Fashion Week 2012) and the catwalk show of full collections created by the participants will be followed during this ceremony.

Mode Shanghai is a leading international fashion tradeshow taking place in Shanghai China, and is the highlighted event of the Shanghai International Fashion Culture Festival, which is organized by the Shanghai Municipal Government.

Mode Shanghai is designed to connect the global fashion brands and Chinese fashion retail, as well other Asian retail, through its optimized business platform.

Mode Shanghai

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