Home / Knowledge / News / Apparel/Garments / Polarmax creates new XTRdry quick-dry cotton fabric
Polarmax creates new XTRdry quick-dry cotton fabric
Dec '11
Polarmax is proud to introduce their all new, proprietary XTRdry fabric, which dries in a fraction of the time of old fashioned cotton. Over the past year Polarmax has invested in an all-new treatment for cotton, which makes it hydrophobic (unable to absorb water), without losing the soft feel or breathability of cotton, for the most comfortable performance fabric you're ever worn: XTRdry fabric.

“We see the value and potential in quick-dry cotton, but we wanted to control the process, like we do with our other fibers,” said Roger Maxey, VP of sales at Polarmax. “Part of the value we provide to our retailers and consumers is our secure supply chain, enabling us to keep our pricing and product consistent and reliable.”

Available for F'12, the new Polarmax XTRdry fabric will be featured in a number of styles, including M's and W's L/S Zip Mock, M's Crew, M's Mock and W's Roll.

Based in West End, North Carolina, Longworth Industries manufactures and markets Polarmax and XGO technical base-layer apparel, and AYG Underwear. Longworth Industries products are 100% made in the U.S.A.


Must ReadView All

Apparel/Garments | On 26th Oct 2016

SGS develops 4C chemical management model for apparel

SGS, a leading inspection, auditing, certification, testing, and...

Textiles | On 26th Oct 2016

Platinum Equity acquires International Textile Group

International Textile Group (ITG) has been acquired by Platinum...

Textiles | On 26th Oct 2016

Whitehouse & URI Business Centre start RI textile network

Senator Sheldon Whitehouse and the University of Rhode Island...

Interviews View All

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Abhimanyu Singh Rathore & Barbara Anna Kosiorek

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search