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New Look launches romantic range of dresses
May '12
Last autumn, fashion fell in love with romantic lace; from the feminine and pretty day dresses, to more dramatic sweeping see-through gowns.

This season, spring fashion continues to embrace the feminine in other forms, with romantic ranges of dresses that capture the sunshine season ahead. The maxi-dress, rarely out of fashion, returns in bold and floral print to stand out under the sun. Flattering in silhouette and an easy way to show off the season's love of patterned and flower print, the maxi dress encompasses everything that is beautiful about spring.

New Look, the high street fashion leaders in trend-setting styles, has long pioneered the value of the Maxi dress, frequently lauding it as an essential item for spring and summer. Their current collection showcases dresses that make Romantic Heroines of us all. Their Vintage Rose Print Maxi Dress and Floral Border Maxi Dress show the power of the flower print this season. Teamed with a pair of New Look's decadently dangling Gold Coloured Chain Cascade Earrings, the maxi dress becomes regal and perfect for parties, complemented by spring's latest 'up-do'.

New Look's NL Daily Blog has a page dedicated to the wonder of the maxi dress and its wonderful forms. Their stylish suggestions are valuable guides in a climate bursting with new trends. Their suggestion to opt for maxi dresses in pleated, patterned and block-coloured forms, illustrates how many ways there are to wear this perfect item.

It is worth noting too, that New Look house other brands. The Art Deco trend was another familiar force on the catwalk this season, with more romantic draping silhouettes bejewelled and shimmering. Miss Sixty, carefully selected by New Look for their cutting edge designs, offer a range of party dresses that offer romance with a slighter shorter hemline. Their black Bow Dress is elegantly feminine, with a 20s Art Deco echo that feels very current and topical.

Spring is the season to dress in feminine fashion and make like a Romantic Heroine. New Look's sweeping floral and patterned styles will inject every wardrobe with a little budding romance.

New Look are award winning fashion retailers, and offer a wide choice of clothing to suit all tastes.

New Look

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