Home / Knowledge / News / Apparel/Garments / DLF Brands unveils first multi-brand outlet AVE.NEU
DLF Brands unveils first multi-brand outlet AVE.NEU
26
May '12
DLF Brands Limited, a division of the realty major DLF, has opened its first multi-brand retail store AVE.NEU at a mall in New Delhi.

The 15,000 sq. ft. outlet will stock products of global apparel brands including DKNY and Mothercare.

DLF Brands currently operates stand-alone outlets for 11 international brands. It now plans to open 10 AVE.NEU stores in India this year and take the tally to 50 stores over the next three years.

The company will invest Rs. 500 million to open AVE.NEU stores in Delhi, Mumbai, Chandigarh, Pune, Surat, Lucknow and other Indian cities during the next one year.

In 2008, DLF had entered into luxury brands business and had focused on premium luxury fashion brands. However, recently the company changed its strategy and decided to exit the category. It has also ended its partnership with luxury apparel brand Armani.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 24th Jan 2017

Textile industry demands relaxation of laws from Budget

The upcoming Union Budget 2017-18 should focus on relaxing certain...

President Donald Trump; Courtesy: White House

Textiles | On 24th Jan 2017

US sets ball rolling for withdrawal from TPP

President Donald Trump has set the ball rolling for withdrawal of the ...

Textiles | On 24th Jan 2017

Indian cotton consumption estimated at 290 lakh bales: CAI

The domestic consumption of cotton during the crop season 2016-17...

Interviews View All

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search