Home / Knowledge / News / Apparel/Garments / UGG Australia to open Men flagship store at NY
UGG Australia to open Men flagship store at NY
06
Jun '12
Building off the success of the fall 2011 UGG for Men launch and the spring 2012 campaign, UGG Australia, a division of Deckers Outdoor Corporation, will open a dedicated UGG for Men flagship store on June 6, 2012.

Situated at 600 Madison Avenue, and connected to the current UGG Australia store, it will be the first dedicated UGG for Men location in the world, housing footwear, outerwear, accessories and small leather goods, all geared towards men.

The design inspiration of the new 800 square foot store blends classic male iconography while keeping true to what the UGG for Men stands for: authenticity, confidence and effortless style. Design elements will feature a fusion of engineering and style taken from the worlds of aviation, sailing and motorcycle culture.

To gather inspiration for the material palette, the design team conducted extensive research in London at the Museum of Nautical History, surveying various historical artifacts, specifically hardware and metal products such as hand-screwed and riveted aluminum plates in fixtures in the store.

The seating for customer try-on's takes cues from a Spitfire fighter plane with hammered aluminum plates and hand-finished antiqued leather. Furthermore, the store features custom designed lights from Denmark that resemble classic motorbike headlamps.

Rounding out the look, textures of natural stone, honed quarter cut oiled oak and bomber jacket leather are also incorporated into the décor.

“UGG for Men has grown into a stand-alone line that deserves its own storefront,” said Connie Rishwain, President, UGG Australia. “Men requested their own dedicated space and we're excited to give them just that.”

Deckers Outdoor Corporation


Must ReadView All

'Requirement of polyester filament yarn is increasing'

Textiles | On 19th Jun 2018

'Requirement of polyester filament yarn is increasing'

The requirement of polyester filament yarn (PFY) is increasing as it...

Courtesy: SAC

Textiles | On 19th Jun 2018

SAC to release pilot of Higg Facility Social Labour Module

The Sustainable Apparel Coalition (SAC) will release this year a...

Courtesy: Ebay

Apparel/Garments | On 19th Jun 2018

eBay partners with Noon for e-commerce sales in Middle East

Noon, the $1 billion e-commerce venture backed by Dubai businessman...

Interviews View All

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Top executives
Fashion houses, India

With technology, it has become easier to ensure IPR

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search