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Next's new season menswear range reconfigures tradition
Jul '12
Maintaining the brand’s steadfast commitment to style, quality and true value, the mood of the moment is captured in looks that engage with the past for ideas on dressing well, right now.

Formalwear involves men’s suits, shirts and ties with a reinvention of heritage and tradition of today. Tailoring fabrics are enhanced by distinctive textures and patterns, such as subtle checks or herringbone effects. Knitwear is styled with roll necklines or a shawl collar and rendered in speckled yarns, cables or fairisle motifs.

Leather patch detailing at the elbow or shoulder and a subtle rustic palette of harvest brown and ochre tones suggest the re-emergence of the English country gentlemen as a style icon. In the men’s coats collection, quilting remains key for jackets and gilets while alternatives include updated versions of parkas and fisherman jackets.

Classic chinos from the men’ are translated into darker neutrals or reworked in rich autumnal shades. Texture is key in everything from t-shirts to jeans and casual trousers, where the season’s underlying military and workwear influences surface in the casual clothing ranges as interesting weaves or subtle patterning. Coloured denim remains important for the Autumn season with a much more subtle countryside-inspired palette.

So while this brave new world of masculine style is reassuringly informed by tradition and heritage it handsomely addresses the practical needs of modern men.

Brimming with the latest fashion and homeware, Next is your one stop festival shop this year. Love what you see? To enjoy the full Autumn Winter fashion and homeware, click onto at next.co.uk for stylish arrivals. Make sure you check up on Facebook and Twitter for stylish outfit suggestions and fun-to-share facts.


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