Heidi Klum's new line to hit Babies"R"Us stores on Sept 15

The line will also launch with the Scope stroller, which comes in three colors, Blue, Raspberry and Black. The stroller offers a simple, sleek style and enough storage for all of mom's needs.

"Heidi Klum is known for her undeniable fashion sense, but she's also a hands-on mom of four who is representative of the millions of mothers who shop with Babies"R"Us for the coolest mom must-haves, newest apparel and the latest gear," said Neil Mulhall, Vice President, Divisional Merchandising Manager, Babies"R"Us. "We're thrilled to partner with Heidi to bring our customers the Truly Scrumptious collection of trend-right apparel, accessories, bedding, room decor, furniture, gear and more that are sure to stand out when they arrive in our stores on September 15."

Babies"R"Us Stores to Feature Impactful Signage and Merchandising Displays

When customers visit Babies"R"Us stores on Saturday, September 15, they'll be met with colorful signage throughout the store touting the availability of Truly Scrumptious. The vivid in-store creative elements include decals placed on entrance doors, window posters and hanging banners to draw consumers to sections of the store where Heidi's products are merchandised.

Toys"R"Us, Inc. is the world's leading dedicated toy and juvenile products retailer, offering a differentiated shopping experience through its family of brands.

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