Home / Knowledge / News / Apparel/Garments / US apparel brand Hollister to debut in Australia
US apparel brand Hollister to debut in Australia
21
Aug '12
Hollister, the popular American apparel brand, is planning to open its very first outlet in Australia next year.
 
The label, which is a part of the retail giant Abercrombie & Fitch (A&F), proposes to launch its debut store in a mall-based location in order to test the Australian market prior to opening an international level A&F store.
 
The brand considers the Australian market to be one of the few foreign markets that still remain hugely unexplored by the fashion sensibilities mirrored by Hollister's product range, which offers affordable and more youth-orientated fashion apparels.
 
The hip fashion label represents the southern Californian-inspired surfer style garments that include jeans, shirts, footwear and innerwear for both men and women, predominantly for the teens between the ages of 14 and 18.
 
The decision by Hollister to foray in Australia has come after some global apparel retailers like Zara and TopShop have already opened their stores in Australia.
 
Experts predict that Hollister’s entry in the Australian market could possibly lead to a tough competition with already established department stores like Myer and David Jones, which offer exclusive access to popular overseas brands and labels to their consumers. 
 
Started in 2000, Hollister operates through a number of stores in the UK, Canada, Germany and China. Last year, the brand clocked annual sales of US$ 1.5 billion and it plans to open 20 more international outlets by 2013. 
 

Fibre2fashion News Desk - India


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Rajiv Sirohi
Shara

‘Portugal is taking away a major share of the mill made sector.’

Top executives
Textile & apparel bodies

The decision is transformational

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search