Interviews
The other cities where Promart has its presence are in the cities of Mumbai, Ahmedabad, Vadodara, Rajkot, Vapi, Anand, Aurangabad and Jodhpur.
Promart is a value format concept in lifestyle retailing targeting smaller towns across India who have limited access to fashion. The brand offers exciting discounts from 25%-60% to consumers all year round.
Launched by Provogue India, the chain was taken over by Apple Group of Companies and VEMB Lifestyle Pvt. Ltd in 2011. As part of the takeover, Apple Group and VEMB got control of the brand’s assets and intellectual property.
Promart Retail India Pvt. Ltd