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SJH20 partners Swarovski for unique luxury swimwear line
25
Oct '12
SJH2O has partnered with Swarovski to create a unique luxury swimwear collection debuting in the Spring/Summer 2013. The swimwear will feature the "MADE WITH SWAROVSKI ELEMENTS" label that will serve as a certificate of authenticity guaranteeing the premium quality and provenance of the crystals used in each product.

As a new luxury swimwear line with an elegant, sexy and fresh approach to its design, SJH2O is that one swimsuit needed for a special event; spring break, romantic vacation, exotic getaway, etc. The SJH2O S/S 2013 Collection will consist of a limited number of signature-designed monokinis, bikinis, and trikinis and making its launch as a Kickstarter campaign.

“I am extremely excited to be launching my first luxury swimwear collection. I have always been fascinated with diamonds and things that sparkle and having Swarovski Elements in my swimwear is not a fad but a signature,” said Stephanie Jaye, the CEO and designer of SJH2O. “I’m confident that consumers are going to love SJH2O’s Spring/Summer 2013 collection for all special moments in the summer!”

By raising $55,000 on their Kickstarter campaign, Stephanie plans to utilize the funds by trend research, swimwear fabric & notions, custom dyeing, Swarovski Elements, first samples development, photography, small-scale production, and marketing to create a global brand that is set to change the future of swimwear.

The staff of SJH20 wants consumers to become a part of the brand and encourages fans to check out their Kickstarter campaign, follow on Facebook and Twitter to spread the word about this new swimwear collection that will soon be a worldwide leader.

SJH2O

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