Home / Knowledge / News / Apparel/Garments / Bethany Cammack signed as 'face of' for new swimwear label
Bethany Cammack signed as 'face of' for new swimwear label
09
Nov '12
Teen modelling sensation Bethany Cammack aged 16 from Merseyside, UK has been chosen by swimwear designer and web Entrepreneur Naomi John to be the face of her new swimwear label: NaomiAmba.

Beth who lives in St Helen's is a part time model and college girl. She became known to Naomi and her team at Sand storm Luxury via all her charity fund raising as an Ambassador for Bullies out and the UK beauty pageant scene as Beth currently holds a number of titles.

Naomi's business is the swimwear sponsors for Miss England, Miss Universe GB, Miss and Teen Galaxy and Europe's Perfect pageants. Naomi was also the designer behind the Miss World 2011 beach beauty contest which saw 120 contestants from around the world wear exclusively designed bikinis and monokinis from Naomi and her Sandstorm team.

The Miss World beach beauty contest had a worldwide audience of over 3 billion and it gave Naomi the ideal platform to further develop her business, branch out and design a stand alone label in her own name: NaomiAmba.

Since setting up her web business as a teenager 4 years ago, Naomi John has created two swimwear collections namely: Lizzie Beach in collaboration with the celebrity Lizzie Cundy and SwimSexy with Sandstorm.  Both collections were received well by a worldwide audience and today, Naomi's designs are in demand by women across the globe, and her unusual highly embellished swimwear is in high demand by a number of well recognised celebrities.

Spring 2012 saw the start of the long search for a fresh new face to the modelling scene who could capture the look and feel of the new swimwear label by Naomi. After numerous model castings Naomi met Beth and she is quoted as saying about her 'it was a no brainer when we met Beth at the casting. 

She is such a lovely, bubbly girl and her sunny disposition shines through her pictures. Beth has a certain something, like the X factor, she is engaging and I feel she represents my new label perfectly. Beth is heading up my 2013 Secret Beach Couture Campaign and she will be featured in publicity material worldwide. She will also be acting as our brand ambassador at events across the UK during the next twelve months'. 

NaomiAmba

Must ReadView All

Textiles | On 9th Dec 2016

ACIMIT signs MoU with Pakistan textile bodies

In a bid to strengthen the trading in garments and textiles between...

Textiles | On 9th Dec 2016

‘Less demand may make it hard to achieve export target’

The $48 billion target for textiles and garment exports for 2016-17...

Textiles | On 9th Dec 2016

GST Council may decrease tax rates in future: CBEC

The goods and services tax (GST) Council might reduce the proposed...

Interviews View All

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search