Home / Knowledge / News / Apparel/Garments / Bethany Cammack signed as 'face of' for new swimwear label
Bethany Cammack signed as 'face of' for new swimwear label
09
Nov '12
Teen modelling sensation Bethany Cammack aged 16 from Merseyside, UK has been chosen by swimwear designer and web Entrepreneur Naomi John to be the face of her new swimwear label: NaomiAmba.

Beth who lives in St Helen's is a part time model and college girl. She became known to Naomi and her team at Sand storm Luxury via all her charity fund raising as an Ambassador for Bullies out and the UK beauty pageant scene as Beth currently holds a number of titles.

Naomi's business is the swimwear sponsors for Miss England, Miss Universe GB, Miss and Teen Galaxy and Europe's Perfect pageants. Naomi was also the designer behind the Miss World 2011 beach beauty contest which saw 120 contestants from around the world wear exclusively designed bikinis and monokinis from Naomi and her Sandstorm team.

The Miss World beach beauty contest had a worldwide audience of over 3 billion and it gave Naomi the ideal platform to further develop her business, branch out and design a stand alone label in her own name: NaomiAmba.

Since setting up her web business as a teenager 4 years ago, Naomi John has created two swimwear collections namely: Lizzie Beach in collaboration with the celebrity Lizzie Cundy and SwimSexy with Sandstorm.  Both collections were received well by a worldwide audience and today, Naomi's designs are in demand by women across the globe, and her unusual highly embellished swimwear is in high demand by a number of well recognised celebrities.

Spring 2012 saw the start of the long search for a fresh new face to the modelling scene who could capture the look and feel of the new swimwear label by Naomi. After numerous model castings Naomi met Beth and she is quoted as saying about her 'it was a no brainer when we met Beth at the casting. 

She is such a lovely, bubbly girl and her sunny disposition shines through her pictures. Beth has a certain something, like the X factor, she is engaging and I feel she represents my new label perfectly. Beth is heading up my 2013 Secret Beach Couture Campaign and she will be featured in publicity material worldwide. She will also be acting as our brand ambassador at events across the UK during the next twelve months'. 

NaomiAmba


Must ReadView All

Apparel/Garments | On 6th May 2016

Iran offers scope for boosting RMG exports: AEPC

Garment exporters body Apparel Export Promotion Council (AEPC)...

Courtesy: PIB

Textiles | On 6th May 2016

SVPISTM, Coimbatore to offer UG & PG courses in textiles

Coimbatore based Sardar Vallabhbhai Patel International School of...

Courtesy: Idaman Eramandiri

Textiles | On 6th May 2016

Indonesian firm bags Made in Green by Oeko-Tex

Idaman Eramandiri (IEM) has become the first textile manufacturer in...

Interviews View All

DK Nair
Confederation of Indian Textile Industry (CITI)

How do you see the ongoing changes and developments in the textile and...

Milind Khandwe
Hindoostan Innovation Centre

Which areas of innovation is the Hindustan Innovation Centre (HIC) focused ...

Jitendra Chauhan
Jade Blue

What is the current market scenario of menswear segment in India and what...

Mr. K.K. Agarwal
Alps Industries Limited

Mr. K.K. Agarwal, Chairman of Alps Industries Limited, aged 69 years is a...

Daniel Dayan
Fiberweb Plc.

<i><b>Daniel Dayan</b>, CEO of Fiberweb talks about the developments in...

Pierre Wiertz
EDANA

<i><b>Pierre Wiertz</b> talks about the vast world of sustainable...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


feedback
We would love to hear from you about your experience using the new interface. A quick review of yours would help us give you a better experience.
Advanced Search