Home / Knowledge / News / Apparel/Garments / Bali Intimate Apparel unveils Comfort Revolution bra style
Bali Intimate Apparel unveils Comfort Revolution bra style
22
Nov '12
Bali Intimate Apparel has taken the next step in simplifying the bra shopping experience with its introduction of the newest addition to the Comfort Revolution collection, the Comfort Revolution Smart Sizes Shaping Wirefree.

This new style is designed for women who prefer a lightly lined foam cup, but want the unparalleled comfort and simplified sizing offered by the collection’s use of seamless shape-to-fit technology.

“Our latest Comfort Revolution bra style is a perfect solution to her innerwear needs,” said Vicki Seawright, director of marketing, Bali. “Comfort Revolution Smart Sizes has quickly become one of our best-selling product lines. Women across the United States tell us it’s the most comfortable bra they’ve ever worn and the simple sizing makes for easier shopping and less drama when looking for the right bra.”

Ideal for everyday wear, the four-way stretch fabric provides a flexible fit and knit-in zones ensure women won’t have to sacrifice comfort for targeted support. The new style features lightly lined foam cups for added shaping and support and includes the renowned Comfort-U design for stay-in-place straps and back.

The Smart Sizes feature takes the guess work out of finding the right size through its innovative shape-to-fit technology, which whittles 16 cup-and-band bra sizes, ranging from 36C to 42DD, into four easy-to-find sizes: small, medium, large and extra-large.

The Comfort Revolution Smart Sizes Shaping Wirefree is available in an assortment of colors and can be purchased in department stores nationwide.

Bali Intimate Apparel


Must ReadView All

Textiles | On 27th Jun 2017

Govt defers tax deduction at source provision under GST

E-commerce players in India will not be required to deduct tax on...

Apparel/Garments | On 27th Jun 2017

Future Group aims Rs 12,000 crore in fashion business

Future Group, which runs retail stores across India under various...

Textiles | On 27th Jun 2017

AEPC & NSDL to help exporters with GST compliances

Apparel Export Promotion Council (AEPC) and National Securities...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search