Home / Knowledge / News / Apparel/Garments / BIBA opens 100th exclusive outlet in Udaipur, Rajasthan
BIBA opens 100th exclusive outlet in Udaipur, Rajasthan
23
Nov '12
BIBA, a name synonymous with new-age Indian wear, fortifies its leadership position announces opening of its 100th exclusive outlet in Udaipur, Rajasthan. The company has also charted out aggressive expansion plans aiming to tap the existing potential in the booming women Indian-wear category. This development has made BIBA, a clear leader in its space and the first brand in its category to have attained such a large scale, pan-India presence. The brand which started its journey from Mumbai, within a short span of close to 25 years has grown itself to 46 cities and has come a long way.

In fact, BIBA is the first brand in its category to recognize the market potential in small towns and owing to this vision, today BIBA clearly boasts of a huge fan following in small towns and receives great response from Tier 2 and Tier 3 cities like Itanagar, Siliguri, Zirakpur Aurangabad, Jabalpur to name a few.

Commenting on the launch, Mr. Siddhartha Bindra, Managing Director, BIBA said, “From our first store in 2004 till 100th in 2012, the journey has been both exciting and challenging. It’s a proud moment for all of us.” He further added, “We have managed to evolve alongside the evolving taste of our consumers and this is why have managed to achieve a loyal fan base, pan-India. Our achievements reiterate the fact that over a period, BIBA has carved a niche for itself and is well accepted by the consumers across all demographics.”

“This achievement has given us the strength to get more aggressive towards expansion and we plan to open another 40-50 stores by next financial year”

Currently, BIBA product portfolio includes Mix and match range, Salwar Kameez Dupatta, unstitched fabrics and BIBA Girls range. The company also aims to expand on its product profile by catering to women from all segments and walks of life. Taking a step further, BIBA has recently invested by picking up majority stake in Indian by Manish Arora, a venture focussed on the Bridal and luxury segment by ace fashion designer, Manish Arora, marking BIBA’s foray into this untapped segment.

BIBA, a synonym for pretty women in Punjabi, is literally a home grown ethnic wear brand, started by Mrs. Meena Bindra from her house in Bombay with a partly sum of eight thousand, way back in 1988. Soon, the brand started spreading its wings in and around the city as the product’s styling and beautiful hand block prints started getting fantastic response from the local communities, including many filmstars as well.

BIBA


Must ReadView All

US FTC updates textile rules to drop obsolete requirement

Textiles | On 23rd Jan 2018

US FTC updates textile rules to drop obsolete requirement

The US Federal Trade Commission has eliminated an obsolete provision...

Indian textile industry at inflection point: Report

Textiles | On 23rd Jan 2018

Indian textile industry at inflection point: Report

The textile and apparel sector of India is at an inflection point...

Ghana to set up equipment hub for apparel sector

Apparel/Garments | On 23rd Jan 2018

Ghana to set up equipment hub for apparel sector

As part of efforts to seek ways to improve market access for Ghana’s...

Interviews View All

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Luke Otten
Wigwam Mills Inc

Wigwam aims to recycle discarded yarn that doesn’t make it through the...

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search