The preliminary operating profit is estimated to between MSEK 20 and MSEK 24. Further cost-savings of about MSEK 15 have been identified. The proposed dividend remains.
After six consecutive quarters where MQ has outperformed the market, and with increased market shares, the first quarter (September-November 2012) was weaker than expected. MQ’s sales during the first quarter are expected to reach MSEK 364 (380), a decrease of 4.0 attributable to a weak range of products in the first fall delivery.
MQ has during the quarter increased its marketing activities according to plan, with wider reach and increased intensity to partly drive sales in a persistently tough market but also strengthen the brand with the launch of a new communication platform.
The weaker sales, together with increased investments in media activities, affect the operating profit (EBIT), which is estimated to be between MSEK 20 and MSEK 24, compared to MSEK 42 for the corresponding period last year. Inventory is well balanced as a large part of the early fall products have been sold.
In addition to the previously communicated saving measures of about MSEK 30 annually, the company has identified further savings of about MSEK 15 annually, which will be gradually enforced as of December. The savings will reach full effect during the current fiscal year.
The Board’s proposed dividend of SEK 0.87 (1.10) per share remains.
MQ’s interim report for the first quarter of the fiscal year (September-November 2012) will be published on December 20th 2012, as previously communicated.
MQ is one of Sweden’s leading retailers of fashion brands. Through a select mix of proprietary and external brands, MQ offers men’s and women’s clothes with a high fashion content in attractive stores. The store chain currently comprises 119 stores and the aim is to establish MQ as the leading retailer of fashion brands in the Nordic region.
Textiles | On 24th Jun 2017
Applied DNA, provider of DNA-based supply chain security,...
Apparel/Garments | On 24th Jun 2017
Global information company the NPD Group has launched Trend Tracker,...
Textiles | On 24th Jun 2017
Cotton USA has announced the successful close to its first innovation ...
Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli
‘The percentage share of printing in the global textile market is pretty...
‘It is going to take some time for Indian buyers to get accustomed to...
‘Sustainable fashion is trending upwards, slowly but surely, as people...
Biovation II LLC
Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...
Iago Castro Asensio
RCfil Distribuciones S.L.
Iago Castro Asensio, International Business Manager of RCfil...
Schlegel und Partner
Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...
<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...
Yash P. Kotak
Bombay Hemp Company
One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...
"You have to truly understand what your client wants, know her needs, what ...
Apparel/Garments | On 23rd Jun 2017