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Monte Carlo debuts first tweens winterwear range
02
Jan '13
Tweens Monte Carlo- a brand caters to the age group of 8-14 years boys & girls, unveiled its first ever collection in winter wear segment, for wonder years. Recently launched by country’s leading knitwear brand- Monte Carlo Fashions Ltd; Tweens Monte Carlo winter wear range spans cardigan, sweatshirt, jacket, sportswear and thermals for young boys & girls.

Keeping winter chills in mind, the range incorporates trendy and comfortable winter wear for kids who love to explore and have fun, always.  With amusing colour palette that highlights the autumn hues of mulberry and wintery shades like bubbly pink, cherry red & lively green, evergreen black and shiny yellow & more, each ensemble in the category embraces the theme of the season – ‘Step out & Enjoy’.

As a sub brand, Tweens Monte Carlo embodies the core values of the parent brand, Monte Carlo, which are - Quality, Innovation and Trendy. Designed in-house, the range carries the equity of Monte Carlo Fashions Ltd into tweens-wear segment with superior fabrics, unique concept and styling.

Now called Monte Carlo Fashions Ltd., the brand ranges knitwear of as many as 500 designs for men, women and junior. This is the first brand in India to invest in a dedicated research and development department for woolen knits and weaves. Keeping the pace and advantages with the ongoing developments in technology, all designs are made from the state of the art machinery imported from Japan, Italy, UK and Germany.

Today Monte Carlo is a complete wardrobe brand that is available across the country. With its recent entry in t-shirts, summer fashions and trousers, it has become all season brand. The outer wear collection includes tracksuits, jackets, sweatshirts and polo necks, which all come with a simple product promise: so comfortable that they feel like second skin.

Monte Carlo

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Courtesy: Reliance Industries

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