Home / Knowledge / News / Apparel/Garments / Demerara to launch Made-In-USA womenwear S/S line
Demerara to launch Made-In-USA womenwear S/S line
25
Jan '13
DEMERARA by Cassie & Andrea Ganesh is extremely proud to announce the launch of its first collection with spring/ summer 2013. The label will be represented by The Scott Blair Group and make its first appearance to buyers during Dallas Market this week, January 24th- 27th.

DEMERARA by Cassie and Andrea Ganesh is a sophisticated flirty line that incorporates contemporary trends while exuding a traditional essence. The line, conceived by Dallas based designers, is an All-American label, manufactured in Dallas, Texas. Spring/Summer 2013 is comprised of a variety of ready-to-wear pieces such as blouses, dresses, rompers, skirts, and shorts; basically reaching both sides of the spectrum from day to evening wear, a majority of which is completely comprised of silk.

There are plenty of vivid, tropical colors incorporated throughout the S/S collection, lots of hi-lows, slits, and color blocking.

The designers (sisters) Cassie & Andrea hope to establish a strong presence in the ready-to-wear market as a go-to label for women seeking contemporary, quality pieces at reasonable prices. Realizing that buyers today are reluctant to pick up new labels at higher price points, DCAG closes the gap in providing stores fine garments at a mid-price-point range with favorable margins. Consumers are sure to be charmed by DCAG’s S/S 2013 collection with its bright hues and lady-figure flattering cuts.

Demerara Inc

Must ReadView All

Textiles | On 29th Apr 2017

Textile sector may have uniform GST rate: Irani

The textile sector could have a uniform Goods and Services Tax (GST)...

Textiles | On 29th Apr 2017

EU rules needed to curb textile worker exploitation: MEPs

European Union (EU) rules are needed to oblige textile and clothing...

Apparel/Garments | On 29th Apr 2017

US retail operating growth to be 1.5-2.5% in 2017: Moody's

The forecast for operating income growth in the US over the next 12...

Interviews View All

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X