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Target reveals brands name to be launched in Canada
Jan '13
Unique brands and designer partnerships provide Canadian guests with true Target experience

Target officially unveiled its exclusive partners, owned brands and limited time only collections that will be available to Canadian guests when stores start opening in March/April 2013.  Target Canada senior vice president, Merchandising, John Morioka, along with special guests Nate Berkus, Michael Budman, Don Green, Sonia Kashuk, Giada De Laurentiis, and Kate Young unveiled the comprehensive collection of brands at an exclusive event. The announcement demonstrates the company’s commitment to providing Canadian guests with a one-stop shopping destination for affordable, stylish, quality products.

“We are excited to announce a selection of brands that will be available in our Canadian stores in 2013,” said Morioka. “Target is known for its innovative designer partnerships and assortment of exceptional products that deliver on our Expect More. Pay Less. brand promise and we look forward to bringing a number of our more prominent brands to bring the true Target experience to Canadian stores.”

Since opening its first stores in 1962, Target has set itself apart from other retailers by offering great design at affordable prices. Known for its unique designer partnerships, Target has worked with more than 100 partners and brands over the years, from high-end fashion designers to small boutique owners.

In addition to Target’s ongoing partnerships, Canadian guests will also be welcomed with an exclusive, limited time only collaboration with Roots. Delivering the quality, craftsmanship and comfortable styling the brand is known for, the Roots Outfitters collection for Target includes fashion for women, men, boys, girls and toddlers, and will be available from March to June 2013. In April, Canadians also will be able to experience Target’s latest designer collaboration with a collection from one of the most sought-after stylists in Hollywood, Kate Young.  The Kate Young for Target collection will be available from April 14 to the end of May 2013.

In addition to a wide selection of leading national brands, the following brands will be available in Canadian stores beginning this spring:

Ongoing Partnerships:

Nate Berkus Collection – An interior design expert and author, Nate Berkus’ the Nate Berkus Collection, available exclusively at Target, offers the latest assortment of bedding, bath, decorative accessories, lighting, rugs and window treatments.

Sonia Kashuk Collection – Makeup artist extraordinaire Sonia Kashuk is a true talent and innovator in the cosmetics world.  The Sonia Kashuk Collection at Target offers high-quality cosmetics and accessories at outstanding prices.

Giada De Laurentiis for Target – As a top chef, Food Network personality and author, Giada De Laurentiis knows the must-haves for a kitchen. An exclusive line of affordable cookware products, the Giada De Laurentiis for Target collection is perfect for making irresistible and budget-friendly meals at home.

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