Home / Knowledge / News / Apparel/Garments / Good business at Vision, despite low visitor count
Good business at Vision, despite low visitor count
08
Feb '13
Based on the exhibitor reports and feedback from buyers as well as decision makers, VISION has assessed that it is time to focus on the positive result with exhibitors reporting of increased revenue, an increasing International buyer attendance and a great International business atmosphere despite a lower visitor attendance. VISION is a fashion platform for business and the new concept has proved right again. Exhibitor feedback shows that buyers are ready for new business as well as writing orders onsite, meaning the buyers visiting VISION are the important key buyers.

Increase in International retailers

International retailers have increased 6% since August, and this shows a positive development - the right direction for Copenhagen. The increase is particular due to renewed interest from UK, Sweden, Germany, Finland, Southern Europe and Asia. The continuous rise in Asian buyers, mainly from China and Japan, is also noticeable this season. International buyers visiting this season include Isetan, Hypebeast, Quartier 206, Debenhams, House of Fraser, Gerzon, Bendorff, El Corte Ingles, Asos and Takashimaya.

“We believe the increase in International buyers is a result of the long-termed marketing strategy at VISION as well as the PR strategy focused on Northern Europe and Asia. Since the launch of VISION in August, we have done our utmost to attract established brands to ensure a strong brand portfolio at VISION. Our intensified focus on exhibitors' and buyers’ service also proved right - meeting the demands of exhibitors and buyers is extremely important in these times.“ Peter Fenger Selchau, CEO at VISION.

With VISION’s great effort and strong focus on the brand portfolio - Exhibitors and buyers noticed the improved composition of the brands at VISION. The result is a stronger and more creative platform with renewed capacity for networking, business and inspiration, ensuring that Copenhagen continues to be the market leader and preferred fashion destination in Northern Europe.

“We are meeting the demands of exhibitors and buyers for a more comprehensive and accessible fashion experience and we’re pleased that press, buyers and exhibitors are impressed by the improvements on the logistics, the stronger brand portfolio at VISION as well the International atmosphere which creates the perfect back drop for business, new contacts and placing orders.” Peter Fenger Selchau, CEO at VISION.

CphVision

Must ReadView All

Textiles | On 27th Jun 2016

Cotton sown area dips in north Indian states this year

The area under cotton sowing for 2016-17 crop year has decreased in...

Textiles | On 27th Jun 2016

China’s central bank weakens yuan to 5-year low

The People’s Bank of China (PBoC), the country’s central bank, has...

Textiles | On 27th Jun 2016

Brexit may not impact textile machinery industry: ITME

The recent decision of the United Kingdom to pull out of the...

Interviews View All

Milind Khandwe
Hindoostan Innovation Centre

Which areas of innovation is the Hindustan Innovation Centre (HIC) focused ...

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search