Home / Knowledge / News / Apparel/Garments / Good business at Vision, despite low visitor count
Good business at Vision, despite low visitor count
08
Feb '13
Based on the exhibitor reports and feedback from buyers as well as decision makers, VISION has assessed that it is time to focus on the positive result with exhibitors reporting of increased revenue, an increasing International buyer attendance and a great International business atmosphere despite a lower visitor attendance. VISION is a fashion platform for business and the new concept has proved right again. Exhibitor feedback shows that buyers are ready for new business as well as writing orders onsite, meaning the buyers visiting VISION are the important key buyers.

Increase in International retailers

International retailers have increased 6% since August, and this shows a positive development - the right direction for Copenhagen. The increase is particular due to renewed interest from UK, Sweden, Germany, Finland, Southern Europe and Asia. The continuous rise in Asian buyers, mainly from China and Japan, is also noticeable this season. International buyers visiting this season include Isetan, Hypebeast, Quartier 206, Debenhams, House of Fraser, Gerzon, Bendorff, El Corte Ingles, Asos and Takashimaya.

“We believe the increase in International buyers is a result of the long-termed marketing strategy at VISION as well as the PR strategy focused on Northern Europe and Asia. Since the launch of VISION in August, we have done our utmost to attract established brands to ensure a strong brand portfolio at VISION. Our intensified focus on exhibitors' and buyers’ service also proved right - meeting the demands of exhibitors and buyers is extremely important in these times.“ Peter Fenger Selchau, CEO at VISION.

With VISION’s great effort and strong focus on the brand portfolio - Exhibitors and buyers noticed the improved composition of the brands at VISION. The result is a stronger and more creative platform with renewed capacity for networking, business and inspiration, ensuring that Copenhagen continues to be the market leader and preferred fashion destination in Northern Europe.

“We are meeting the demands of exhibitors and buyers for a more comprehensive and accessible fashion experience and we’re pleased that press, buyers and exhibitors are impressed by the improvements on the logistics, the stronger brand portfolio at VISION as well the International atmosphere which creates the perfect back drop for business, new contacts and placing orders.” Peter Fenger Selchau, CEO at VISION.

CphVision

Must ReadView All

Courtesy: Nifttea

Textiles | On 27th Jul 2016

NIFT-TEA to develop waterless cotton dyeing machine

The NIFT-TEA Knitwear Fashion Institute is working in collaboration...

Textiles | On 27th Jul 2016

HK traders fear Brexit fallout

Hong Kong traders, regardless of sector, may have been left reeling...

Textiles | On 27th Jul 2016

Kraig Biocraft takes possession of Indiana property

Developer of silk based fibres Kraig Biocraft Laboratories has...

Interviews View All

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search