Home / Knowledge / News / Apparel/Garments / Yamamay returns with hottest spring 2013 Collection
Yamamay returns with hottest spring 2013 Collection
21
Feb '13
After the long winter Yamamay is back with the hottest spring 2013 Collection and, at last, the sun shines. A romantic, refined and captivating woman, the super-sensual model Tiffany Keller, is captured by photographer Umberto Barone.

A warm and ethereal light creates a game of parallelisms: veils that are as soft as fabrics, an elegant mood that beautifully catches the patterns and colours of these wonderful materials.

Yamamay picks laces, macramé, sheer fabrics and trasparencies and makes its garments sensual and funny at the same time thanks to the use of light colours such as wisteria, light blue, powder pink and mint as well as of dotted prints that are reminiscent of a navy style. The classic items instead are inspired by the vintage style of the ‘60s: a touch of bon ton in white, cream and black. The cute range made of broderie anglaise is the brand’s must-have: lavender-coloured details this year… a light way to dare.

Kick off this spring too with I love Y and experience the young women’s line. Now in a pop version with an explosion of words and contrast colours like the subtle hues of shocking pink, fluo yellow and azure. Get ready for our wide selection of pyjamas, bras & undies plus top & shorts featuring original messages, spots, little flowers and strawberries.

A natural background accents the bride, who evokes “Eve” but from a modern viewpoint. She’s really sensual and wears push up bras, French knickers or brazilian briefs that are embellished with soft laces, frills and something blue  a romantic touch to never break with tradition. Complete the look with matched pyjamas, chemise and kimono. You’ll also love the playful accessories, such as the “Yes, I do!” and “Last night out” g-strings, to celebrate an unforgettable bridal shower with your best friends!

Yamamay


Must ReadView All

Courtesy: ONGC Petro Additions Limited

Textiles | On 26th May 2016

Opal’s petrochem project edges closer to commissioning

South Asia’s largest integrated megapetrochemicals complex being set...

Textiles | On 26th May 2016

Bangladesh to export textiles, jute products to Uganda

Bangladesh is set to export textiles and jute products to Uganda with ...

Courtesy: Arvind

Fashion | On 26th May 2016

Arvind’s fashion portal targets 10-15% business

Textile manufacturer Arvind Limited’s e-commerce division Arvind...

Interviews View All

Jurgen Gauger
Spreadshirt

How is the market for personalised prints on garment shaping up? What are...

Amrit Sethia
SOIE

What are the emerging trends in the intimatewear category for women in...

Amit Jain
Shingora Textiles Ltd

What benchmarks in design and production need to be met in the manufacture ...

Kevin Nelson
TissueGen

<b><i>Kevin Nelson, Chief Scientific Officer, TissueGen discusses the...

Marten Alkhagen
Swerea IVF AB

<b><i>Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles...

Urs Stalder
Sanitized AG

<b><i>Urs Stalder, CEO, Sanitized AG, talks about the increasing use of...

Ritu Kumar
Label Ritu Kumar

"There are a lot of people wearing western clothes in India as well. But...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
May 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search