Home / Knowledge / News / Apparel/Garments / American Eagle launches "Project Live Your Life" campaign
American Eagle launches "Project Live Your Life" campaign
01
Mar '13
American Eagle Outfitters, Inc. announces its spring 2013 "Project Live Your Life" campaign, featuring twelve inspiring real people from across the United States. Each winner, hand-picked by their peers, shows off their favorite pieces from the spring 2013 collection. "Live Your Life" debuted with the Fall 2012 campaign and continues to embody the celebration of individual style and self-expression. The campaign was shot in Los Angeles by renowned photographer RJ Shaughnessy.

"'Project Live Your Life' is about showcasing our customers' individual, optimistic, American style," said Michael Leedy , chief marketing officer, American Eagle Outfitters, Inc. "Each cast has contributed something new and compelling; we are thrilled to kick off the next contest and excited to see the new edition of 'Project Live Your Life.'"

American Eagle Outfitters, Inc

Must ReadView All

Textiles | On 17th Jan 2017

GST rollout from July 1; states to control small taxpayers

The Centre and states have reached a consensus on the issue of dual...

Textiles | On 17th Jan 2017

Reliance Industries net increases 3.6% in Q3FY17

In the three months ended December 31, 2016, India’s biggest private...

Textiles | On 17th Jan 2017

IMF projects advanced economies to grow at 1.9% in 2017

Advanced economies are projected to grow by 1.9 per cent in 2017 and...

Interviews View All

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search