Home / Knowledge / News / Apparel/Garments / Major sportswear brands vie for share in Chinese market
Major sportswear brands vie for share in Chinese market
Mar '13
Several major global sportswear brands are vying to gain a greater share in the rapidly expanding Chinese market.
At the ISPO Beijing 2013, the ninth Asian Sporting Goods and Fashion Show, which concluded last week, over 567 sports and adventure wear brands from 22 countries showcased their products.
There was around 25 percent increase in participation of firms at this year’s event, compared to the previous edition. Leading sportswear brands like Adidas and Li Ning exhibited their products for the first time at ISPO Beijing 2013.
The saturation in the US and European markets is the chief reason forcing major international sports and adventure wear brands to turn their attention to the rapidly expanding Chinese market.
Top international adventure and outdoor brand Mammut has turned its focus on China this year and made its first large-scale appearance on Chinese soil at the ISPO Beijing.
At the exhibition, many international and domestic sportswear brands like Scaler, Kingcamp, Kailas, Toread and Kolumb presented several new products and technological innovations that are yet to come in the market.
According to organizers of ISPO Beijing exhibition, China’s outdoor sports industry is expanding at 40 percent per annum, and has become one of the fastest rising retail segments in the country.

Fibre2fashion News Desk - China

Must ReadView All

Apparel/Garments | On 21st Oct 2016

China’s garment retail sales grow 7.2% in Jan-Sept ’16

Retail sales of garments, footwear, hats and knitwear of Chinese...

Mike Preston, executive director of the Arkansas Economic Development Commission (AEDC), signing MoU with Tang from Suzhou Tianyuan Garments company. Courtesy: Government of Arkansas

Apparel/Garments | On 21st Oct 2016

Suzhou Tianyuan to open $20 mn garment factory in US

Suzhou Tianyuan Garments company, a Chinese manufacturer of casual...

Textiles | On 21st Oct 2016

Pakistan’s textile exports fall 5.96% y-o-y in Q1 FY17

The value of textile and garment exports made by Pakistan decreased...

Interviews View All

Rajiv Sirohi

‘Portugal is taking away a major share of the mill made sector.’

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search