Home / Knowledge / News / Apparel/Garments / Brandix pledges Rs 2.5mn for water conservation project
Brandix pledges Rs 2.5mn for water conservation project
28
Mar '13
Top apparel exporter Brandix has pledged Rs 2.5 million for community water or sanitation projects as a reward for the unheralded community service of Group employees in their individual capacities.

Ten associates, as employees are referred to across the Group, have been chosen for the work they have personally undertaken, of their own volition, to help people in need of water -- the cause adopted by Brandix as its principal commitment to the community.

Titled 'Nihanda Diyawara' (silent service) this initiative was launched by the Brandix Group to mark World Water Day 2013, celebrated globally on 22nd March, and the ten associates were honoured at a ceremony on Monday, 25th March.

Each recipient, who was chosen out of nominations by fellow employees, received valuable personal prizes as well as a pledge of Rs 250,000 from Brandix for a community project of his or her choice, anywhere in Sri Lanka.

"It is inspiring to have associates that live the values and the vision of their company, with no expectation of reward or recognition," said Anusha Alles, Head of CSR at the Brandix Group. "When we called for nominations, we had no idea that so many of our colleagues were actively engaging in helping the community with water-related services at their own expense and on their own time. This is a perfect example of walking the talk."

She said each associate would be provided an opportunity to select a project and a beneficiary for the funds allocated by Brandix, encouraging further engagement with the needs of the community.

Providing examples of some of the work done by the Brandix associates recognised for community service, Ms Alles said P. Saman Priyantha of T&S Buttons (Lanka) had supplied water to villages using a tractor. Since he was resident in an area that had inadequate water supply, Mr. Priyantha had himself qualified for assistance under Brandix's 'Care For Our Own' (CFOO) programme, but had donated the water supply system that his family would have received to the village temple for the use of the entire community.

Five other associates, Raveendra Jagath Kumara of Brandix Casualwear - Avissawella, Sudarshi Chathurani of Brandix Intimate Apparel - Welisara, Thilanka Jayasinghe of Brandix Lingerie - Nittambuwa, H. G. C. P. Dharmasena of Brandix Denim - Avissawella and Palitha Piyathilaka of Brandix Intimate Apparel - Katunayake had similarly donated their CFOO projects to the community.

P. G. Kanthi of Brandix Intimate Apparel - Welisara and Sithara Hansani Pathirana of Brandix Intimate Apparel - Minuwangoda had opened the wells in their homes to others in their respective villages, helping scores of needy families with water in the dry season.

Meanwhile, T. T. M. C. De Alwis of the Brandix Centre of Inspiration and K. M. P. Dasanayake of Brandix Finishing - Avissawella had, through their involvement in community based organisations, provided leadership for the construction of water supply systems that benefitted several hundred families.

Must ReadView All

Textiles | On 10th Dec 2016

India’s 2016-17 cotton import to touch 17 lakh bales

The import of cotton from international markets by spinning mills in...

Textiles | On 10th Dec 2016

US textile & apparel imports fall 6.50% in Jan-Oct ’16

The import of textiles and apparel by United States dropped 6.50 per...

Textiles | On 10th Dec 2016

Indian textile hubs adopt cashless payment modes

The textile ministry is promoting cashless payment within the...

Interviews View All

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search