Home / Knowledge / News / Apparel/Garments / Bebe stores promotes Liyuan Woo to CFO
Bebe stores promotes Liyuan Woo to CFO
30
Apr '13
bebe stores, inc. announced that it has promoted Liyuan Woo to the position of Chief Financial Officer (“CFO”). Ms. Woo, who currently serves as the Company’s Principal Accounting Officer and Vice President-Corporate Controller, has been with bebe stores since 2010. She will also retain the Principal Accounting Officer title and will be responsible for global finance, accounting, treasury, tax, compliance, planning and strategic corporate development. Ms. Woo will report directly to bebe stores’ Chief Executive Officer, Steve Birkhold.

“We are pleased to be able to recognize Liyuan Woo’s talent, accomplishments and strategic financial skills by promoting her to the CFO role”

As CFO, Ms. Woo will succeed Walter J. Parks, Chief Operating Officer (“COO”) and Chief Financial Officer, who is departing the Company effective May 3, 2013. The Chief Operating Officer position will be eliminated and CEO Steve Birkhold will assume the COO responsibilities. The Company said that the change in management responsibilities reflected the desire for a flatter, more streamlined organizational structure to quickly advance the vision for the future of the bebe brand.

“We are pleased to be able to recognize Liyuan Woo’s talent, accomplishments and strategic financial skills by promoting her to the CFO role,” said Mr. Birkhold. “We are also grateful to Walter Parks for his many contributions to bebe during the past ten years, and for his assistance over the four months since I joined the Company in helping to facilitate the transition and position bebe for a new level of success.”

Prior to joining bebe, Ms. Woo held a Senior Manager position with the accounting firm Deloitte & Touche, LLP in its Mergers and Acquisitions Transaction Services Group. In that role, she advised private equity firms and strategic buyers in a variety of industries on mergers and acquisitions, capital structure analysis and recapitalizations, leveraged buyouts, financial due diligence and transaction modeling.

bebe stores, inc. is a global specialty retailer, which designs, develops and produces a distinctive line of contemporary women’s apparel and accessories under the bebe, BEBE SPORT, bbsp and 2b bebe brand names. bebe currently operates 245 stores, of which 192 are bebe stores, including the on-line store bebe.com, and 53 are 2b bebe stores, including the on-line store 2bstores.com. These stores are located in the United States, U.S. Virgin Islands, Puerto Rico and Canada. bebe also distributes and sells bebe branded product through its licensees in approximately 24 countries.

Bebe stores, inc


Must ReadView All

Textiles | On 22nd Jun 2017

Zund unveils cradle feeder roll-feed system for fabrics

Zund Systemtechnik AG, Switzerland’s textile machinery firm that...

Textiles | On 22nd Jun 2017

Hpfabrics opening production facility in Forsyth County

Hpfabrics, manufacturer of raw fabrics, is opening a new production...

Courtesy: Napapijri

Apparel/Garments | On 22nd Jun 2017

Napapijri's Superlight Parka is free of fur and down

Napapijri has introduced the new Superlight Parka, a new lightweight...

Interviews View All

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
June 2017

June 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search