Home / Knowledge / News / Apparel/Garments / dELiA*s announces sale of Alloy brand
dELiA*s announces sale of Alloy brand
05
Jun '13
dELiA*s, Inc., a multi-channel retail company primarily marketing to teenage girls, announced the sale of its Alloy business to HRSH Acquisitions LLC d/b/a Alloy Apparel and Accessories.

The Company received $3.7 million in cash at the closing of the sale in exchange for certain assets relating to Alloy, and Alloy Apparel and Accessories assumed approximately $3.1 million in liabilities. dELiA*s, Inc. and Alloy Apparel and Accessories also entered into a related agreement under which the Company will provide certain transitional services to Alloy Apparel and Accessories for up to one year.

“We are pleased to have completed the sale of Alloy,” said Walter Killough, Chief Executive Officer of dELiA*s, Inc. “This transaction will enable us to focus our efforts exclusively on our dELiA*s brand as we work to improve our product offerings and enhance the overall customer experience. In addition, providing transitional services will allow us to offset certain overhead costs as we evaluate our cost structure going forward.”

Brian Lattman, Co-Head of HRSH Acquisitions LLC, will be assuming the role of President of the newly formed entity. Mr. Lattman will work closely with the Alloy management team to drive growth in the business through brand building and new customer acquisition.

Janney Montgomery Scott LLC acted as exclusive financial advisor to dELiA*s in connection with the transaction. Troutman Sanders LLP acted as legal advisor to dELiA*s. Lowenstein Sandler LLP acted as legal advisor to HRSH Acquisitions LLC.

About dELiA*s, Inc.

dELiA*s, Inc. is a multi-channel retail company primarily marketing to teenage girls. It generates revenue by selling apparel, accessories and footwear to consumers through direct mail catalogs, websites, and mall-based retail stores.

dELiA*s Inc

Must ReadView All

Textiles | On 22nd Feb 2017

Bangladesh exporters want duty-free access to US, Brazil

Garment and apparel exporters of Bangladesh are seeking duty-free...

Textiles | On 22nd Feb 2017

India to produce 341 lakh bales cotton in 2016-17: CAI

The Cotton Association of India (CAI) has maintained in its January...

Textiles | On 22nd Feb 2017

'India to be self-sufficient in silk production by 2020'

Indian could be self-sufficient in silk production by the year 2020...

Interviews View All

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search