While NIMM’s focus is on providing high-quality fashion for boys and girls, they simultaneously strive to create pieces which are unique and sweet – classically playful and simple but richly detailed.

There are 16 different designs in the first collection – eight for boys and eight for girls. The complete look book for NIMM’s first collection is available on Pinterest.

“We’re excited to bring our European quality and detailing to kid’s fashions in the United States and Canada,” said NIMM Lead Designer, Nadia Charaf.

“NIMM is for the store buyer who has been seeking exceptional quality children’s wear with European styling and a sweet, playful and vintage-inspired influence.

“When you feel our garments – the difference in the quality is immediately apparent. We have spent the time to carefully source our fabrics from Japan and Italy. No detail has been overlooked – whether it’s the quality of our designs, stitching or buttons and accessories,” concluded Charaf.

NIMM