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Relleciga builds swimwear brand on quality & innovation
09
Jul '13
RELLECIGA focuses on quality, design and style to compete with international middle and large brands, inviting Jin Sui, principal of the Art School of South China Agricultural University, to be their Honorary Chief Designer.

She is also the leader of the 2010 Guangzhou Asia Games Official Uniform Designer Team, and their works were widely appreciated at home and abroad. With her professional literacy and acute taste for fashion, RELLECIGA is able to lead swimsuit trends. And all of these make RELLECIGA Bikini the first choice of young ladies who love to be outstanding.

In addition, RC is always a step ahead of other rivals in this industry and always has the courage to innovate. Different from other manufacturers who are still concentrated on cost and price, RC focuses more on building the brand culture and developing the technology of their swimwear. For instance, they use the super difficult sewing technology - folding technology without showing stitches to make sure that their swimwear is comfortable as well as aesthetic.

Another example is that they level up the color fastness of lace to Level 4 of their Lace Bikini Series. This technology can make the bikinis adjustable to sunshine, swimming and other conditions, so that the color revivification degree and durability of RC's products are higher than normal products of Level 3 color fastness.

In order to keep up with the development of science and technology as well as produce more unique swimwear, RC built up RDC recently, which is short for RELLECIGA Design Center. Till now, we can see the determination of RC's innovation.

Relleciga


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