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Online retailer Milanoo unveils Lolita style fashion
Jul '13
Milanoo, the global B2C Theme Clothing E-commerce Group, officially put Lolitashow, Cosplayshow and Costumeslive onto the market on July 8, 2013. The Lolitashow Vertical Site strives to create a brand new Lolita innovation design platform, and provides much more professional and quality products for Lolita fans worldwide.

Originated in Japan as a pop culture and sub-culture, Lolita is a fashion influenced by the Rococo and Victorian styles. Absorbing some classical dressing elements, Lolita became popular after the 1980s. In Japan, name brands, such as "Baby, The Stars Shine Bright" and "Moi-meme-Moitie" have played an important role in popularizing Lolita. Now, Lolita fashion has gone beyond Japan and its fans are all over the world. People in the West accept the sex appeal of Lolita while the style in Japan appears more elegant and lovely. Whatever the preferences, Lolita will sweep the world in an unstoppable way.

With its "Lolitashow" website and "Everlasting dream" slogan, the new line of Lolita "vertical sites" from Milanoo respects and restores the dreams and individual characteristics of its fans to create a more professional and dreamlike Lolita world for consumers. Also, the number of styles for the products is over 3,700, among which the styles on clothes are more than 1,200. Most will be sold to European and American markets.

Since last year, Milanoo's innovatively-designed products have been put into the production lines of Lolita. Original design, as the core of the vertical sites' development, always follows the concept of uniqueness and individualism, and the number of products with innovative designs will go up significantly in the future.

In addition, to monitor and control quality better, Milanoo had set up a Quality Control Department in the last year. The quality of every item of the Lolitashow can be inspected. "Everlasting dream is a symbol for us to keep the desire for Lolita's beautiful dream. The launch of Lolitashow will be a new start and Lolitashow is going to become one of the most complete sales platforms of Lolita products worldwide in the near future," said Vincent, the designer of Milanoo.


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