• Linkdin
Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow
         Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow
Maximize your media exposure with Fibre2Fashion's single PR package  |   Know More

Nike China hosts Kobe Bryant to inspire young athletes

05 Aug '13
2 min read

Nike Greater China hosts Kobe Bryant on his eighth local tour, with stops in Hong Kong, Shenzhen, Xi’An, and finally, Shanghai on Aug. 8.  Bryant’s journey back from injury has captivated fans around the world and he brings a message of inspiration, encouragement and Mamba Mentality to young athletes throughout his various stops.

As a key part of his tour, Bryant will surprise fans by dropping in at various basketball courts in each city to watch players who have heeded the call to come out and play basketball at night. He will also attend the Nike Summer Nights events in Hong Kong, Xi’An and Shanghai, as well as the cross-category sports activations as part of Nike China’s Ignite Shanghai program.

Bryant also plans to take in local sights during his eighth consecutive tour through the region and will visit iconic urban landmarks, historical sights and inspirational architectural locations, including Hong Kong's Star Ferry and the Peak.

During the tour, Bryant will launch the “Fireworks” colorway of the KOBE 8, as well as the latest version of his China-only Dream Season V. The KOBE 8 “Fireworks” is available in limited quantities; the Dream Season V is widely available at Greater China retail stores.

Throughout the summer, Nike Greater China will motivate young athletes to play more sports and be physically active with a new JUST DO IT campaign. 

NIKE

Leave your Comments

Esteemed Clients

Woolmark Services India Pvt. Ltd.
Weitmann & Konrad GmbH & Co. KG
VNU Exhibitions Asia
USTER
UBM China (Shanghai)
Tuyap Tum Fuarcilik Yapim A.S.
TÜYAP IHTISAS FUARLARI A.S.
Tradewind International Servicing
Thermore (Far East) Ltd.
The LYCRA Company Singapore  Pte. Ltd
Thai Trade Center
Thai Acrylic Fibre Company Limited
X
Advanced Search