Home / Knowledge / News / Apparel/Garments / Fashion retailer Tom Tailor gung-ho on South Africa
Fashion retailer Tom Tailor gung-ho on South Africa
05
Sep '13
TOM TAILOR GROUP is expanding its international position with its entry into the South African market. Since July 2013, TOM TAILOR has opened already twelve shop-in-shops and a franchise store in South Africa’s leading economic hubs.

The expansion strategy in the South African market is focussed on developing the wholesale business with the TOM TAILOR umbrella brand. To open up new sales markets, TOM TAILOR GROUP has entered into cooperation with local partner Edcon.

“South Africa is an extremely interesting market with a great deal of potential for our TOM TAILOR brand world. In Edcon, we have a strong partner at our side with whom to successfully tap into the South African market with our TOM TAILOR umbrella brand,” said Dieter Holzer, Chairman of the Management Board (CEO) of TOM TAILOR GROUP.

Edcon is South Africa's biggest non-food retailer and has a well-developed infrastructure and market expertise thanks to more than 1,300 points of sale.

"The launch of TOM TAILOR in South Africa is very exciting as we own 100% of the franchise rights in South Africa enabling us to deliver the experience through both standalone and shop-in-shop formats. This is part of our ongoing strategy to be the destination for brands and fashionable on-trend merchandise for South African consumers," says Edcon CEO Jürgen Schreiber.

Some 40 additional shop-in-shops, selling exclusively the TOM TAILOR Denim young fashion brand, are slated to be opened by the end of the year. The opening of a franchise store in Cape Town and Durban is also planned. TOM TAILOR intends to continue its expansion in South Africa in 2014 as well.

Tom Tailor

Must ReadView All

Textiles | On 28th Mar 2017

India may impose duty on elastomeric filament yarn

The Government of India is likely to impose anti-dumping duty on...

Courtesy: Kraig Laboratories

Textiles | On 28th Mar 2017

Kraig gets certificate for silk production in Vietnam

Kraig Biocraft Laboratories, Inc., a leading biotechnology company...

Information Technology | On 28th Mar 2017

Intex Consulting signs partnership with Kawan Era Baru

Germany based Intex Consulting GmbH has entered into a strategic...

Interviews View All

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search