Home / Knowledge / News / Apparel/Garments / Adidas by Stella McCartney line offers futuristic prints
Adidas by Stella McCartney line offers futuristic prints
18
Sep '13
Adidas by Stella McCartney presents a Spring/Summer 14 collection with an eclectic array of colours, attracting the wearer out into the open air with its fusion of vivid brights, retro lines and bold prints. The new collection is presented in a visually exhilarating, highly anticipated global launch during London Fashion Week. Focused on sleek feminine structures and innovative texture combinations, the collection unites aesthetically compelling, standout style and supreme functional performance.

‘This season I was really inspired by urban landscapes, and the colour tones and dimensions of a skyline. There is a play on contrasts: the Run and Cycling ranges are graphic, while the Studio range has a hint of retro cool. I’m also really proud to offer a collection that incorporates sustainable elements wherever possible: this season not only do we use organic cotton, recycled yarn and the dry dye technology, but we also have made a real effort to reduce on surplus waste.’ says Stella McCartney.

Futuristic designs meet colour blocking in this season’s expressive London Run and Cycling ranges. Dynamic contrasts occur as strong geometric shapes in fierce shades are tempered by feminine silhouettes; summery daisy prints and transparent panelling are amplified by bold colour accents and unexpected cut outs. Eye-catching new combinations of Performance Tanks and Tights in striking two-tones are offset by Shorts in all-over Summer Red and Indigo.

Performance Gilets, Jackets and Hoodies in a captivating palette of Intense Orange, White and mid-range Blue complete the look.  As temperatures rise, trailblazing CLIMACHILL technology in Tees keep runners cool and comfortable with breathable fabrics installed with instant cooling dots. Techfit pieces benefitting from compression fabrics and applied PU bands in specific areas ensure cool functionality and wearability even during the most physically demanding workouts.

Low Waste Tees in bright citrus and soft heather grey are complimented by Low Waste Shorts and a Short Sleeve Sweatshirt in white and light mint, as adidas by Stella McCartney introduces new high-sustainability pieces to the line.

Advanced, eco-friendly cutting techniques ensure 95% of fabric used creates the final product, with the remaining 5% recycled or repurposed, so that no surplus material goes to waste – presenting the perfect performance/style option for those mindful of their carbon footprint. Organic Cotton, Recycled Yarn and Dry Dye pieces in each range complete the sustainable offering.

Signature Stella shades – including Dusty Rose and Light Maroon – feature throughout this season’s seventies-inspired, high performance, New York Studio range. Collegiate-style adidas by Stella McCartney logo Sweatshirts and Jersey Tanks capture the Stella team spirit, while Loose Tees and Boxer Shorts with striped rib detailing layer effortlessly over an eco-friendly Dry Dye Tank and Short. The ultimate embodiment of sporting empowerment, Bomber Jackets in brand new mesh fabrications and pink and lavender two-tones make for a truly iconic look. 

Must ReadView All

Textiles | On 25th May 2017

Huntsman and Clariant to have merger of equals

Huntsman Corporation and Clariant have announced that their boards of ...

Courtesy: CBRE

Apparel/Garments | On 25th May 2017

European cities preferred for retailer expansion: CBRE

European cities were the preferred new destination for international...

Apparel/Garments | On 25th May 2017

Guess records $458.6 million revenue for Q1 2018

For the first quarter of fiscal 2018, the net revenue of American...

Interviews View All

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search