Originating from Sweden, 10-gruppen was established in 1970 by ten young designers who wanted to control the entire production process from preliminary sketch to printed textile.
Sharing a common vision in aesthetics and passion for quality apparel, UNIQLO’s collaboration with 10-gruppen brings together the best of Scandinavian and Japanese signature styles and design principles.
10-gruppen presents a distinct collection with a range of apparel in striking colours and loud prints that challenge the boundaries of UNIQLO's utilitarian style.
This special project is a reminder that UNIQLO LifeWear can be something both local and global for the wearer.
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