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Nike unveils hyper elite basketball crew socks
22
Oct '13
The earliest socks can be traced back to the 8th century with the word sock derived from the Latin word soccus, meaning “a light, low-heeled shoe”.

Socks have come a long way since the 8th century, and in particular, basketball socks have evolved tremendously since the game of basketball was first introduced in 1891. Today, socks are used as self-expression both on and off the court. From pick-up games to press conferences, today's basketball players make sure their sock game is as fresh as their kicks.

To celebrate the new Nike Hyper Elite Basketball Crew Socks, basketball stars James Harden and Nneka Ogwumike discuss why proper sock etiquette is paramount to success on the court in the first 2 videos in the sock etiquette series. The 3 additional sock etiquette videos will be revealed Tuesday, October 22 through Thursday, October 24.

NIKE HYPER ELITE BASKETBALL CREW SOCKS

Featuring specialized cushioning that responds to on-court movements, the Nike Hyper Elite Basketball Crew Socks deliver excellent impact protection. Dri-FIT fabric wicks sweat away and moves it to the fabric surface helping to keep feet dry and maintain a snug fit during play.

the ?? lph?? `? anufacturing sectors, providing opportunities for nonwovens in a variety of goods, such as filters. With respect to consumer goods, rising incomes and standards of living will propel individuals to purchase convenience items, promoting the production of disposable infant diapers among other items that are made with significant amounts of nonwoven fabrics.

Asia/Pacific region to remain key market

The largest regional market for nonwovens in 2012 was the Asia/Pacific region, with 39 percent of the global total. Two of the top three nonwovens consuming countries — China and Japan– are located in the region.

Advances will be driven by China, which will account for 60 percent of the regional sales in2017 and nearly 40 percent of additional global volume demand through 2017.In 2012, North America and Western Europe each accounted for roughly 20percent of the market. Gains will benefit from economic improvements, and a rebound in the manufacturing and construction sectors through 2017.

The Central and South America, Eastern Europe, and Africa/Mideast regions each accounted for less than 10 percent of the global nonwovens market in 2012.Arising from a small base, nonwovens demand is projected to post above average growth. The nonwovens industry in key export-related countries — Brazil, Russia, and Egypt — continues to rapidly develop with investment from both domestic and foreign multinational companies.

Spunmelt nonwovens to be fastest growing by process

Spunmelt nonwovens accounted for 46percent of global sales in 2012, and are projected to post the most rapid gains through 2017. Growth will benefit from increased production in key markets such as personal hygiene products, particularly disposable infant diapers in developing countries, and adult incontinence products in developed areas.

Nike

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