Bauer Performance Sports Ltd. recently concluded its annual industry-leading BauerWorld event, during which it unveiled its next-generation of revolutionary technologies and product innovations for the multiple sports across its high performance platform.
NEW FULL LINE OF PERFORMANCE APPAREL:
Bauer Hockey unveiled several new lines of apparel, including the first launch of its off-ice training apparel and women-specific base layer, as well as next-generation protective and base layer apparel. This new full line of performance apparel is led by the introduction of FLEXORB and 37.5, which deliver exclusive revolutionary technologies that advance player performance and protection. FLEXORB offers exceptional protective properties and flexibility and will debut in Bauer Hockey’s latest line of protective base layer.
FLEXORB is strategically placed in vulnerable areas, such as the clavicle or lower rib area, to complement other equipment. Apparel with 37.5 technology, a state-of-the-art moisture management innovation, uses body heat to quickly evaporate water away from an athlete, allowing him or her to dry up to six times faster. 37.5 technology will debut across Bauer Hockey’s new elite performance apparel line, as well as in certain protective equipment.
ABOUT BAUER PERFORMANCE SPORTS LTD.
Bauer Performance Sports Ltd. is a leading developer and manufacturer of ice hockey, roller hockey, lacrosse, baseball and softball equipment as well as related apparel. The Company has the most recognized and strongest brand in the ice hockey equipment industry, and holds the top market share position in both ice and roller hockey.