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Clothing brand A21 to partake in Tmall shopping bonanza
05
Nov '13
A21, an online clothing brand, is expected to be the dark horse in this year's fierce competition for consumers by joining hands with Tmall to create a one-day shopping bonanza for international fashion products.

A21, a fashionable clothing provider owned by Dongguan Chic Clothing Co., Ltd, targets young adults aged 18 to 28. Chen Yuwen, brand director at A21, said that A21 is an exclusive online brand from China's leading casual wear maker Yishion.

Taking its cue from Yishion's 17 years of experience in apparel manufacturing, ALWAYS21, or A21, is a symbol of being forever young and fashionable. With high quality clothing and a unique brand philosophy, A21 is committed to providing the most chic wardrobes to young adults.

A21 uses high street fashion buyers to share fashion trends with discriminating yet fashion-conscious young adults. With a new design model and new fashion elements from well-known international clothing brands, A21 designers are inspired by the world's fashion icons and incorporate the latest international fashion trends as well as suggestions from reputed fashion buyers into their designs.

A21 helps young adults turn a simple outfit into a statement of fashion, individuality, expression the wearer's sense of freedom and confidence via its chic style, slim cut and unique colors.

A21 is designed to enable more young adults to experience the simplicity, elegance and personality that define European and American clothing. A21's fashion, casual and business clothing collections are all adding new items for this winter that are light-weight, portable and reversible with detachable components, demonstrating the brand's uniqueness, versatility and ease of wearability.

Leading the season's lineup are matching sets of chic down jackets for couples with 80% down and 20% feathers. The down jackets, available in nine brilliant colors, come in special carrying bags for portability. A21 will take part in the "11.11" shopping spree.

Chen Yuwen added that A21 has prepared a treasure trove of clothing items and a series of complimentary gifts that will be well worth the wait.

Dongguan Chic Clothing

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