Home / Knowledge / News / Apparel/Garments / Model Annalise & BIG W join forces for new intimate wear
Model Annalise & BIG W join forces for new intimate wear
11
Nov '13
Model, actress and television personality Annalise Braakensiek begins a new partnership with discount department store BIG W, bringing Australian women an exclusive collection of low price, on trend intimate apparel.

The partnership kicks off with the debut of the Annalise collection of stylish sleepwear, and continues in 2014 with further intimate wear ranges, available only at BIG W.

The Bondi-based cover girl said her sleepwear designs were now accessible to everyone: “Joining forces exclusively with BIG W on Annalise is a dream come true. Over the last few months the BIG W team and I have been busy creating a collection that is as beautiful to wear as it is to look at, but also helps women everywhere fall in love with their curves.

“I’ve been hands on with the range to ensure it’s fabulous, flattering and fashion forward. The only thing the range lacks is a high price tag,” said Braakensiek.

BIG W Head of Intimates, Stephanie Rew, said Annalise’s range brings even more choice to the store’s customers:  “Annalise understands that BIG W’s customers demand quality on trend fashion but at the lowest possible prices.

“Annalise now stands alongside BIG W’s other big names in apparel including Peter Morrissey and Michelle Bridges, the Mambo surf wear brand and our bestselling Emerson women’s wear range.

“In keeping with BIG W’s strategy to offer our customers more convenience when they shop, Annalise sleep wear is now available in BIG W stores, online and through the BIG W app,” said Rew.

Woolworths Holdings


Must ReadView All

Textiles | On 22nd Jul 2017

Govt constitutes GST Feedback and Action Room

The Government of India has constituted a Feedback and Action Room...

Textiles | On 22nd Jul 2017

India’s cotton textile exports fell in FY17: Tamta

The overall export of cotton textiles from India declined in 2016-17...

Textiles | On 22nd Jul 2017

Stella McCartney, Bolt Threads partner for eco fashion

Fashion designer Stella McCartney has partnered with Bolt Threads for ...

Interviews View All

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Karin Ekberg
Leadership & Sustainability

Sustainable models are beneficial for brands, retailers and manufacturers

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X